Experience

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  Pôle nord

  Apr 2005 - Jul 2005

  Account manager

  Created, optimized and followed up sponsored links campaigns (Google, Yahoo and Microsoft): - Giving advice on campaigns creation and keywords proposals- Managing budgets and bids- Optimizing bids to increase return of customers investments- Creating campaigns reports.

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  Performics france - publicis groupe

  Jan 2006 - Jul 2012

  Provided SEO consultancy and supported major clients on the implementation and monitoring of these recommendations:• Fixing and following SEO KPI• Making recommendations for technical and editorial optimization of existing websites• Implementing 100% SEO projects (Landing Pages, FAQ, Link Building...)• Integrating SEO into all web plans and processes (website redesign/revamp, web user experience...)• Working on the sites’ structure and on the efficiency of sub-domains• Developing Search strategies (SEO/SEA synergy and SEO/SEM synergy). Show less

  • SEO Consultant

    Aug 2009 - Jul 2012

  • SEO Project Manager

    Jan 2006 - Aug 2009
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  Performics china - publicis groupe

  Jul 2012 - Dec 2018

  Leading a dedicated team (Associate Directors, Managers, Supervisors and Executives),assuring the profitability of the team, developing new services and increasing significantly the agency revenue:• Creating new offers and services (SEO, Performance content, Conversion Optimization, IntentPlanning, Reputation Management, User Experience...)• Establishing new processes (structures, templates, tools, trainings...) to improve performance • Prospecting new local and international clients (SEO & Multi channels new business pitches)with success• Converting agency's clients to SEO , Performance Content and other services • Making sure of the good management of clients & projects• Managing 15 persons (+ 5 under recruitment) Show less

  • SEO Director

    Jul 2014 - Dec 2018

  • SEO Senior Manager & OneSearch Product Manager

    Jul 2012 - Jun 2014
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  Publicis media

  Mar 2019 - now

  Performance business director

  • Proactively recommend solutions to challenges faced by client’s Global Search teams and Business Units.• Direct strategy, innovation, and execution for Publicis markets, aligning local objectives with client priorities and vision for Search.• Establish scalable solutions for teamwork, execution, and performance enhancement across all local markets.• Manage and participate in media, digital, and Search pitches.• Present Search performances, solutions, and innovations to Global leaders during Media and Search Business Reviews. Show less