Caitlin Randolph

Experience

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  Boxador

  Jan 2009 - Feb 2011

  Copywriter, Branding Consultant & Social Media Marketing Manager

  Primarily focused on: https://www.brandbucket.com the largest brandable domain marketplace. Social media, SEO, copywriting, blog and white paper writing, and site management. Beta testing new software.

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  Phantom Firm

  May 2011 - Dec 2011

  Content Creator and Copywriter
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  The Forge LA

  Jan 2012 - Jan 2013

  Online Marketing Manager

  Building their website and entire online presence. (theforgela.com)

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  Corduroy Branding

  Jan 2012 - Apr 2014

  Social Media Manager

  Managing social media for major airport restaurants across the country including JFK.

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  One Down Dog

  Jun 2014 - now

  Running ondemand.onedowndog.com from concept to content. Producing, teaching, reviewing, publishing. Analytics, course creation, and marketing of ondemand.onedowndog.com.Over 150 classes with nearly 300 subscribers since our launch in March 2021. Teaching Yoga and Meditation in person, live online, and On Demand. Vinyasa flow, Sculpt, Restore, Yin, Prenatal, and Meditation. Over 130 hours of Ayurvedic Education Teaching and community engagement with our students in person and online. Partnerships with outside industries and businesses. Events and engagement opportunities beyond physical classes and workshops.Creating activations to increase margins in reference with KPI’s. Collaborating with all elements of business to keep the community flourishing as One Down Dog scaled up. Platform and campaign management including content creation across all social media platforms. SEO, network marketing, and producing photoshoots for all marketing materials. Message me for hashtags & locations of my work.Teaching in Los Angeles.

  • On Demand Producer & Teacher

    Oct 2021 - now

  • Yoga, Meditation, & Fitness Teacher

    Feb 2014 - now

  • Community Manager & Teacher

    Oct 2019 - Jul 2022

  • Social Media Marketing Manager & Teacher

    Jun 2014 - Jul 2022
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  Elizabeth Pojé + Associates

  Jul 2014 - Aug 2016

  Social Media Marketing Manager

  Website and social media management for a photo agency representing photographers worldwide.

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  Trencher

  Nov 2014 - Oct 2016

  Digital Marketing Manager

  A local New York style sub shop and restaurant in Echo Park. Marketing of events and photography shows.

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  Self-employed

  Jan 2015 - Jul 2022

  Branding and Digital Marketing Consultant Specializing in Wellness and Arts

  Consulting on building a brand. How, what, and where to post on social media, digital marketing strategies and implementation of goals for small businesses and entrepreneurs in wellness and the arts. Clients include:Sam Akers Yoga and MeditationEleni Tsikrikas - The Belly Mind Institute of AyurvedaLaura Mohai - Trauma Informed Yoga Dead Hello - rock & roll

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  Almond Talent Agency

  Mar 2015 - now

  Actor
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  Meta

  Jul 2022 - Dec 2024

  Strategy and execution of engaging Meta's internal teams - including creating and managing the communication that bridges the gap between Meta's two largest XR teams. Building community and driving educational content amongst virtual reality explorers and XR pilot participants. Handling internal social media and communications with mindfulness to work climates. Connecting pilot participants to the goal of the program through engaging marketing and relationship building. Creating events, activations, challenges, educational content, and engagements for Meta's internal teams to get involved within the metaverse. Show less

  • Senior Project Manager Contract @ Meta's Collaboration Technologies Communications Team

    Nov 2023 - Dec 2024

  • Workplace Program Manager @ Meta - XR Hub & Productivity Accelerator's Engagement Team

    May 2023 - Nov 2023

  • Community Specialist @ Meta - XR Hub & Productivity Accelerator's Engagement Team

    Jul 2022 - May 2023