Khang Tran

Khang Tran

Marketing Executive cum Merchandiser for 3 brands

Followers of Khang Tran6000 followers
location of Khang TranHo Chi Minh City Metropolitan Area

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  • Timeline

  • About me

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  • Education

    • RMIT University Vietnam

      2022 - 2023
      Master's degree Business Administration
    • RMIT University Vietnam

      2017 - 2021
      Bachelor's degree Digital Marketing
  • Experience

    • Hong Bao Corporation

      Sept 2019 - Sept 2020
      Marketing Executive cum Merchandiser for 3 brands

      1. Michelin Lifestyle LimitedCreating and managing promotions, such as discounts, coupons, and contests, to drive sales and customer engagement.Managing social media accounts and engaging with customers and followers to build a strong online community. Creating and curating engaging content for various marketing channels, including social media, email, and website.Conducting market research to identify target audience and consumer behavior.Working closely with graphic designers for packaging design and web designPreparing paperworks for imported products ( IP, Norm & standards, PSM, MDCL).Planning and executing events, such as exhibition and product demos. 2. Mamaru Creating and curating engaging content for various marketing channels, including social media, email, and website.Creating and managing promotions, such as discounts, coupons, and contests, to drive sales and customer engagement.Managing social media accounts and engaging with customers and followers to build a strong online community. Collaborating with external agencies for product photoshoots.3. Brand AdditionConsulting to clients for their sell-in/sell-out items and products.Sourcing local & global suppliers and negotiating with suppliers to secure the best prices and terms for products.Preparing marterials and documents for pitching a bidding to the clients.Overseeing the branding and messaging of the clients' company to ensure following their brand guidelines.Collaborating with other departments, such as finance, logistics, and customer service, to ensure smooth operations. Show less

    • Sống Bistro & Café

      Apr 2021 - Jul 2021
      Marketing Executive

      Creating content for social media platformsManaging and updating for social media platformsEditing images for related content for social media platformsRun ads for social media platforms

    • One IBC Group

      Mar 2022 - Mar 2023
      Marketing Executive

      Creating and managing promotions, such as discounts, coupons, and contests, to drive sales and customer engagement.Developing and implementing email marketing campaigns to reach and engage with customers.Creating and curating engaging content for various marketing channels, including social media, email, and website. Managing social media accounts and engaging with customers and followers to build a strong online community. Creating and maintaining marketing materials, such as presentations, brochures, ebook, factsheets, and case studies, to support sales efforts.Overseeing the design and production of marketing materials, such as brochures, flyers, and advertisements.Working closely with the technical team to produce high-quality landing pages that effectively convey our message and drive conversions.Staying up to date with industry trends and competitors' marketing strategies. Show less

    • GSI Group

      Jul 2023 - Feb 2024
      Marketing Executive
  • Licenses & Certifications