Dena Sparks, PMP (she, Her)

Experience

• 

  Microsoft

  Jul 2014 - Jan 2018

  Sr. Global Marketing and Business Manager for Microsoft IoT

  IoT DEVICE EXPERIENCE TEAM (through Simplicity Consulting, Allis Inc. and Randstad LLC) Sr. MANAGER, GLOBAL MARKETING PROGRAM and BUSINESS MANAGEMENT- Optimized and reconciled marketing investments and global team operation expense budgets of over $6M - Initiated the IoT Partner Advisory Committee (PAC) Program creation and early implementation- Oversaw creation of hundreds of “to & through” partner IoT thought leadership partner education materials into 9 languages and expanded demand generation with lead nurture best practices while encouraging leverage through Social Media to create 56.3M impressions- Initiated the IoT Partner Advisory Committee (PAC) Program creation and early implementation- Directed the IoT Partner Ecosystem Match-Making Tool from original inception to deployment- Oversaw creation of hundreds of “to & through” partner IoT thought leadership partner education materials into 9 languages and expanded demand generation with lead nurture best practices while encouraging leverage through Social Media to create 56.3M impressions- Orchestrated the “Windows and Devices, IoT Device Builder’s Competency” path into the global Microsoft partner network program (MPN); for the creation of the IoT device developer operating system selection roadmap for enhanced conversion of device design commitments- Champion and team trainer of IoT partner events with increased YoY partner participation by curating fully integrated event strategies coupled with cross-company project management and collaboration Show less

• 

  Self Employed

  Jul 2018 - now

  Consultant - Project Managment