Benjamin Roland Vida

Experience

• 

  M3 Digital Romania

  Nov 2015 - Jan 2016

  Sales and Marketing Manager

  - 𝐎𝐯𝐞𝐫𝐬𝐞𝐞𝐢𝐧𝐠 𝐄-𝐜𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐎𝐩𝐞𝐫𝐚𝐭𝐢𝐨𝐧𝐬: From managing the online store and website updates to ensuring a seamless user experience.- 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭 & 𝐒𝐄𝐎 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧: Adding new products, optimizing for search engines, and driving organic traffic.- 𝐄𝐧𝐠𝐚𝐠𝐢𝐧𝐠 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐈𝐧𝐢𝐭𝐢𝐚𝐭𝐢𝐯𝐞𝐬: Crafting and sending targeted newsletters to boost customer engagement.- 𝐄𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐭 𝐎𝐫𝐝𝐞𝐫 𝐏𝐫𝐨𝐜𝐞𝐬𝐬𝐢𝐧𝐠: Handling billing, packing orders, and coordinating timely deliveries with couriers.- 𝐄𝐱𝐜𝐞𝐩𝐭𝐢𝐨𝐧𝐚𝐥 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐒𝐞𝐫𝐯𝐢𝐜𝐞: Providing personalized support via phone and in-store, ensuring satisfaction at every touchpoint. Show less

• 

  S.C. Network Systems S.R.L

  Jan 2016 - Jul 2016

  Project Manager

  𝑨𝒕 𝑵𝒆𝒕𝒘𝒐𝒓𝒌 𝑺𝒚𝒔𝒕𝒆𝒎𝒔, 𝑰 𝒉𝒆𝒍𝒅 𝒅𝒖𝒂𝒍 𝒓𝒐𝒍𝒆𝒔:𝐒𝐳𝐚𝐭𝐦𝐚𝐫.𝐫𝐨 𝐍𝐞𝐰𝐬 𝐏𝐨𝐫𝐭𝐚𝐥:- Prospected and engaged potential clients in Satu Mare, negotiating contracts to enhance their business visibility.- Managed relationships with both existing and new clients, ensuring ongoing satisfaction and campaign effectiveness.- Strategically managed banner placements to optimize ad performance on the portal.𝐏𝐨𝐥𝐞.𝐫𝐨:- Initiated and negotiated contracts with potential clients in Satu Mare, focusing on web development, visual identity, and design projects.- Provided expert consultation on project goals, ensuring alignment with client expectations.- Conducted quality control throughout the project lifecycle to maintain high standards.- Utilized information systems to monitor and report on the progress of associated companies.- Led the recruitment of specialists and subcontractors, including printers and promotional material suppliers.- Managed content uploads, ensuring accurate and timely updates. Show less

• 

  Kreativ S.R.L

  Aug 2016 - Jul 2019

  In my marketing role across the three divisions (Novapex, Bolman, and DIY), I handle a broad spectrum of tasks, including:𝐋𝐞𝐚𝐝 𝐆𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐨𝐧 & 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭:- Designing and executing lead generation programs to drive business growth.- Analyzing campaign data to assess efficiency and optimize performance.𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭:- Crafting comprehensive marketing strategies for projects, encompassing company websites and social media platforms.- Conducting market research to uncover consumer needs, habits, and emerging trends.𝐂𝐫𝐞𝐚𝐭𝐢𝐯𝐞 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧:- Brainstorming and developing ideas for impactful marketing campaigns.- Planning and executing targeted initiatives to effectively reach and engage the desired audience.𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐄𝐱𝐞𝐜𝐮𝐭𝐢𝐨𝐧 & 𝐑𝐞𝐩𝐨𝐫𝐭𝐢𝐧𝐠:- Launching, managing, and tracking the progress of marketing campaigns, with detailed reports provided to the CEO.- Shaping the company’s brand identity by creating catalogs, brochures, and promotional materials using InDesign, as well as roll-ups, banners, and other visuals with Photoshop and Illustrator.𝐏𝐚𝐫𝐭𝐧𝐞𝐫 𝐂𝐨𝐥𝐥𝐚𝐛𝐨𝐫𝐚𝐭𝐢𝐨𝐧 & 𝐂𝐨𝐨𝐫𝐝𝐢𝐧𝐚𝐭𝐢𝐨𝐧:- Maintaining strong communication with key partners, including marketing agencies, visual identity firms, printers, and online advertising companies.𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 & 𝐀𝐧𝐚𝐥𝐲𝐭𝐢𝐜𝐬:- Managing and updating web content through WordPress.- Performing in-depth analysis of website performance using Google Analytics.- Promoting the company via targeted Google AdWords and Facebook Ads campaigns.𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐂𝐫𝐞𝐚𝐭𝐢𝐨𝐧 & 𝐃𝐢𝐬𝐭𝐫𝐢𝐛𝐮𝐭𝐢𝐨𝐧:- Developing high-conversion landing pages and distributing newsletters to drive engagement and conversions. Show less In my role at the company, I manage marketing across three divisions (Novapex, Bolman, and DIY) with a diverse range of responsibilities:- 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭: Initiating, executing, and monitoring marketing campaigns while providing detailed progress reports to the CEO.- 𝐁𝐫𝐚𝐧𝐝 𝐈𝐝𝐞𝐧𝐭𝐢𝐭𝐲 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭: - Designing and producing company catalogs, brochures, and promotional materials using InDesign. - Crafting roll-ups, banners, and other visual assets with Photoshop and Illustrator.- 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐏𝐚𝐫𝐭𝐧𝐞𝐫𝐬𝐡𝐢𝐩𝐬: Maintaining strong relationships with key partners, including marketing agencies, visual identity firms, printers, and online advertising companies.- 𝐄𝐱𝐡𝐢𝐛𝐢𝐭𝐢𝐨𝐧 𝐂𝐨𝐨𝐫𝐝𝐢𝐧𝐚𝐭𝐢𝐨𝐧: Overseeing all aspects of trade show preparations, including contracts, stand designs, and promotional activities for events like Romtherm, ConstructExpo, Ambient Construct & Instal, and Confort Construct & Instal.- 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐏𝐫𝐞𝐬𝐞𝐧𝐜𝐞 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭: - Managing and updating web content via WordPress. - Conducting in-depth website analysis using Google Analytics. - Creating and distributing newsletters through InfusionSoft, MailMaster, and ActiveCampaign.- 𝐎𝐧𝐥𝐢𝐧𝐞 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠 & 𝐏𝐫𝐨𝐦𝐨𝐭𝐢𝐨𝐧: - Driving brand visibility with targeted campaigns on Google AdWords and Facebook Ads. - Developing high-conversion landing pages using the LeadPages platform. Show less

  • Marketing Specialist

    Aug 2018 - Jul 2019

  • Junior Marketer

    Aug 2016 - Aug 2018
• 

  VBR & Co

  Dec 2018 - now

  Chief Executive Officer

  As the Founder and CEO of VBR&Co, a marketing agency established in December 2018, I lead our efforts in driving growth and brand success for companies in Romania and Hungary. My key responsibilities include:- 𝐁𝐫𝐚𝐧𝐝 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭: Crafting and executing comprehensive brand strategies tailored to each client's unique needs and market position.- 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐋𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩: Developing and refining marketing strategies for both new and existing products, ensuring alignment with client objectives.- 𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧 & 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐎𝐯𝐞𝐫𝐬𝐢𝐠𝐡𝐭: Overseeing the implementation of diverse marketing initiatives, including campaigns, events, digital marketing efforts, and PR activities.- 𝐂𝐥𝐢𝐞𝐧𝐭 𝐂𝐨𝐥𝐥𝐚𝐛𝐨𝐫𝐚𝐭𝐢𝐨𝐧 & 𝐂𝐨𝐧𝐬𝐮𝐥𝐭𝐚𝐭𝐢𝐨𝐧: Providing expert marketing consultation to help clients achieve their commercial goals, offering tailored advice, tools, materials, and presentations to support their success.- 𝐓𝐞𝐚𝐦 𝐋𝐞𝐚𝐝𝐞𝐫𝐬𝐡𝐢𝐩: Guiding and mentoring the marketing team in their daily activities, ensuring alignment with our strategic goals and maintaining high performance.- 𝐎𝐛𝐣𝐞𝐜𝐭𝐢𝐯𝐞 𝐈𝐦𝐩𝐥𝐞𝐦𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧: Ensuring the effective execution of marketing objectives across all projects.- 𝐒𝐨𝐜𝐢𝐚𝐥 𝐌𝐞𝐝𝐢𝐚 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭: Leading efforts to enhance clients' social media presence, reputation, and recognition through targeted programs and strategies.- 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬: Developing and delivering impactful marketing and communications strategies that resonate with target audiences.- 𝐂𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐯𝐞 𝐀𝐧𝐚𝐥𝐲𝐬𝐢𝐬: Continuously analyzing the competitive landscape and consumer trends to keep our clients ahead of the curve and informed on the latest market dynamics. Show less