Estelle PALMIER

Experience

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  Teledyne e2v

  Sept 2015 - Sept 2016

  Marketing Analyst

  Professional Imaging Division- Industrial, Medical and Defence Business UnitImaging solutions including CCD and CMOS sensors and cameras, for space and earth observation imaging, science and life science imaging, machine vision, ophthalmology and dental x-ray systems.* Create technical marketing tools: 1D,2D, 3D for leaders in USA/China/Europe* Create «part numbers» on SAP and monitoring of existing products* Manage price lists for USA/China/Europe.* Competitive Benchmark of matrix sensors 8MP to 16MP for industrial applications* Conduct opportunity and feasibility studies for entering a new market : automotive industry* Conduct marketing analysis of 3D industrial robotic actors and potential « routes to market » Show less

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  BD

  Sept 2016 - Dec 2017

  Worldwide Pricing Analyst

  BD Medical- Pharmaceutical Systems division- Strategic Business Insights DepartmentThe SBI team is a critical center of excellence in market and competitive intelligence, strategic pricing, market research and data analytics. Through the data and insights it delivers, the SBI team supports the development of the business strategy, anticipating market trends, uncovering growth opportunities, allowing better decision-making and spreading best practices across regions and platforms. * Coordinate development of pricing with strategic marketing teams* Conduct primary pricing research projects to determine value drivers, quantify value and assess willingness to pay.* Lead revision of existing pricing guidelines, based on current business strategy, legacy pricing, cost and margin, consistency across product portfolio.* Work cross-functionally to collect input and market feedback on price from regions and platforms. * Support annual price increase through the collection of cost and raw materials trends* Develop and implement a new price index recommended for BD contract (USA and EU)* Develop, populate and share pricing dashboard with key stakeholders* Perform deep dive analysis on specific pricing topics as needed Show less

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  Shiseido

  Feb 2018 - Oct 2023

  Financial Department - Worldwide & EMEA: 26 Markets (Local & Travel Retail) * Team Management: lead and coach pricing team to effectively manage product pricing and deal execution.* Work closely with the Executive Committee Members on the N+1 price strategy for final approval* Integrate a new brand within the current scope and develop the pricing strategy for Worldwide & EMEA markets* Ensure the harmonization of pricing processes for all fragrance brands* Lead process improvement activities to enhance pricing governance and performance* Monitor price performance of the portfolio and implement pricing initiatives to deliver business impact* Involve in the innovation process, monitoring brand margin through SRP KPI Show less Financial Department - Worldwide & EMEA: 26 Markets (Local & Travel Retail) * Understand commercial trends/competitive landscape and implement either strategic or tactical responses * Set the global price strategy partnering with marketing, commercial, legal, finance teams to improve price setting* Establish a different price positioning (currency) for each market in line with the commercial strategy* Interact and negotiate prices with each region- Price adjustments* Review and validate the final pricing strategy with the Vice President & Business Direction teams* Present internal and external pricing audits twice a year* Expert in SAP for the pricing part* Ad-Hoc pricing analysis - Key contact for Business and market requests* Annual review of the calculation of the transfer prices for APAC, USA, Canada regions Show less

  • Worldwide & EMEA Pricing Manager

    Sept 2019 - Oct 2023

  • Worldwide & EMEA Pricing Analyst

    Feb 2018 - Sept 2019
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  Christian Dior Couture

  Jul 2023 - now

  Worldwide Pricing Manager, LVMH