Thomas Verdi

Experience

• 

  TAV Films

  May 2012 - Sept 2023

  Executive Producer

  Produced and developed original award-winning films. • Orchestrated all pre-production, production, and post-production logistics, including budgeting, operating camera, hiring and managing cast and crew of 20+ contractors per shoot.• Produced a slate that has been awarded 5+ film festival awards and nominations, including Best of Fest.• Oversaw and managed budgets for 10 short films with average completion of 20% under budget.

• 

  Verge Campus Media (Acquired by AroundCampus Group)

  Dec 2013 - Mar 2014

  Writer
• 

  Localfu

  Oct 2014 - Jun 2015

  Content Writer and Social Media Manager

  Managed all social media accounts. Collaborated with CEO to develop growth-centric content with an emphasis on travel and local culture.

• 

  Lehigh University

  Jun 2015 - Aug 2015

  Entrepreneurship Fellow

  Mentored college students, attended Tech808 hip-hop startup conference in Washington, D.C., and consulted with CEOs to create a minimum viable product involving hip-hop, computer science, and entrepreneurship, resulting in a music discovery website that would donate soup cans to communities in need.

• 

  Flip

  Jun 2016 - Jun 2017

  Content Writer

  Researched and developed content with an emphasis on life hacks and real estate technology.

• 

  Keystone Edge

  Jun 2016 - Jan 2017

  Writer

  Developed original articles for Keystone Edge, a Pennsylvania-wide online publication. Focused on entrepreneurial content and local culture.

• 

  The Film Fund

  Feb 2017 - now

  Creative Producer

  Produce award-winning original films through an online film funding community. Analyze pitches from filmmakers to design a development slate that has been awarded 10+ film festival awards and nominations.Key Highlights:• Hired, trained, and led team of Digital Marketing Managers and a Social Media Manager to establish and carry out creative direction, including creative branding elements such as style guides and logo design.• Launched & hosted Podcast interviewing The Film Fund’s short film contest winners. • Integrated technical SEO tactics, social media campaigns, and original web content.• Wrote, edited, and produced educational series on YouTube that has increased website traffic by 75%.• Created a community of 20K Filmmakers and produced films that have earned 150K+ views online.• Developed proposals, scripts, and produced branded videos for clients of B2B sister agency, FF Branded, including Comcast NBCUniversal, Travis Manion Foundation, and Particle Health. Show less

• 

  Strive Consulting, LLC

  Jun 2018 - Jan 2019

  Content Strategist

  Communicated with Strive's CEO to craft brand messaging and long-term goals for early-stage companies. Created guidelines and examples to lead copywriting, video production, and social media strategy based on client needs. Shaped brand identities for crowdfunding campaigns.

• 

  Google

  Oct 2018 - Oct 2018

  Producer

  Advised the Google production team to produce an experimental and interactive live video app. Formulated production plan for a cast and crew of 18 based on daily writer's room strategy to execute story, shot list, and editing for live broadcast. Mobilized cross-functional team to enhance production value and achieve goals for project manager.

• 

  Forge Apollo

  Nov 2018 - Mar 2020

  Senior Digital Producer

  • Orchestrated content marketing strategy for clients and mobilized content writers, web developers, videographers, graphic designers, and animators to execute digital content across web and social platforms• Wrote, produced, and directed high production value commercials and web content in a cross-functional team, overseeing budgets exceeding $150,000• Implemented digital marketing strategy and automation tools, advising staff of twelve on digital media campaigns.

• 

  FF Branded

  Sept 2021 - Sept 2023

  Creative Producer

  Produce branded films for clients using real filmmakers.

• 

  Comcast

  Sept 2023 - now

  Associate Creative Director

  Responsible for managing a portfolio of clients and directing integrated marketing campaigns within Mnemonic, Comcast's creative agency; conceptualize, pitch, write, direct, produce, and analyze campaigns for businesses to be distributed via web and broadcast mediums.• Drive alignment of cross-functional teams and external vendors from ideation to execution to drive multi-channel branding goals through storytelling across web, mobile, social, digital, content, and video.• Direct creative discovery, client presentations, brainstorming sessions, campaign concepts, copywriting, directing, campaign budgets, and project management efforts. • Conduct needs analysis to identify target audience.• Develop and integrate KPIs, and approve cable and streaming brand activation. • Lead business partners to close prospect client opportunities, leveraging creative leadership. Show less