Thomas Clarke

Experience

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  NAHB

  Jan 1995 - Jan 1997

  Asst. Dir of NCOSH

  Oversaw all educational programs on current senior marketing and operation trends.

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  Horizon Senior Services

  Jan 1996 - Jan 1997

  Director of Sales and Marketing

  • Implemented sales and marketing programs for 3-retirement communities.• Resided in new-communities with low occupancy too develop targeted marketing campaigns. • Initialized and customized the ACT relationship database for use by company personnel.• Designed sales prospects database and trained sales team on its use.

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  The Apartment House Inc.

  Jan 1998 - Jan 2007

  General Manager

  • Managed budgets, salaries, performance reviews, building operations and long-term planning for 15-team members in three buildings.• Increased ancillary revenues through solicitation and response to requests for proposals.• Reduced turnovers by staff sensitivity training, and facilitating a positive, neighborly environment. • Developed and implemented an automated work order system that reduced labor costs by 10%.• Increased gross rental revenues by remodeling 284-apartments and common areas.• Managed marketing operations and no-cost advertising program.Resident Manager and Marketing Director (1998 – 2002)• Created and implemented marketing plans resulted in occupancy increasing from 95% to 99%• Managed advertising for 3-multifamily facilities with a total of 284 units.• Developed and implemented low cost e-marketing.• Managed front office and coordinated facility maintenance in two locations. Show less

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  Sunrise of Rockville

  Aug 2007 - Apr 2009

  Executive Director

  • Successfully led committed team members at this premier senior living community.• Managed the conceptualization, planning and coordination of marketing strategies.• Ensured proper financial management and regulatory compliance:o Guided a budget of $6 million.o Kept expenses 7% ($83,000) under budget for Fiscal Year 2008.o Minimal tags on Maryland State Survey. • Managed eight department heads to ensure the highest level of resident care.• Hired, trained, supervised, and empowered 85-team members.• Facilitated team member recognition, and communication by designing and implementing a daily appreciation program.• Supervised resident well-being, family services, and quality assurance. Show less

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  Senior Star Living

  Jan 2009 - Aug 2013

  Executive Director

  Managed 54-team members in a 188-unit IL community with an annual budget 11-million.

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  Atria Senior Living

  Sept 2013 - now

  Executive Director

  Manage a staff of 77 in an 70-unit AL including 17-memory care (MC) apartments

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  Spring Hills Senior Communities and Home Care Services

  Aug 2016 - now

  Executive Director at Spring Hills Mt Vernon
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  Clarkeworks LLC

  Sept 2021 - now

  Business Owner

  Home remodeling