Florencia Membribe

Experience

• 

  Starbucks Coffe Argentina

  Jun 2010 - Sept 2012

  Supervisor

  Responsible for purchasing and stock control.Administrative tasks (mailing, cash reconciliation, reports).Certified Barista (preparation of various coffee recipes).Weekly task control and organization.Responsible for sales and customer service, leading a team of 1 to 10 people. In charge of purchasing and administrative tasks, including mailing, cash reconciliation, reporting, and weekly work organization. Certified barista.

• 

  Villasana Negocios Inmobiliarios (Real State)

  Sept 2015 - May 2018

  Sales Coordinator

  Responsible for sales and rental strategies, including negotiating terms, prices, and conditions to ensure successful outcomes and customer satisfaction. Experienced in property appraisal and acquisition, client relations, and administrative tasks: Excel management, mailing, billing reports, financial handling, and contract preparation. Developed social media and online marketing strategies (IG, FB, web) and posted ads on platforms (newspapers, ZonaProp, ArgenProp, Mercado Libre). Managed CRM (Tokko Broker) and created a client database tailored to customer interests. Show less

• 

  Benteveo Co Workers

  Jun 2018 - Dec 2020

  Social Media Manager & Content Creator

  Creative content creation for social media (IG, FB, YT) and web, including copywriting. Community management and query moderation for brands like Revear, Bayer, and Paty. Development of content proposals in presentations and metrics analysis using Meta Business Suite and Google Ads. Client management (meetings and email follow-up) and planning of ad campaigns and investment strategies.

• 

  Benteveo Co Workers

  Jun 2023 - Nov 2023

  Proyect Manager

  Strategic planning of communication and content for social media and web, focused on project management through task assignment and tracking. Coordination of multidisciplinary teams (3-6 people) across areas like Paid Media, Community Management, design, and copywriting. Development of presentations for content proposals and comprehensive account management, addressing client needs, providing effective solutions, and fostering long-term relationships.

• 

  La Delicia Del Boulevard

  Jul 2023 - now

  Digital Marketing Manager & CX

  Customer Journey Mapping and project management, coordinating multidisciplinary teams. Customer experience optimization with follow-up and loyalty strategies. Creation and analysis of surveys for continuous improvement, and monitoring of key metrics (KPI, OKR, NPS, CSAT, CES, ROI, CTR, CPC, CLV)

• 

  Profesional independiente

  Jan 2024 - now

  Consultor de marketing digital

  Analizo proyectos con una visión de marketing integral: creo planes de mejora continua, para lograr la excelencia en experiencia de clientes, estrategias de ventas y comunicación digital.

• 

  Summa Studio SRL

  Mar 2024 - Aug 2024

  Digital Marketing Strategist

  - Creación de estrategia integral de comunicación en medios digitales.- Gestión CRM.- Estrategias publicitarias y de ventas B2B.

• 

  Partnersly

  Nov 2024 - now

  Business Development Representative

  Responsible for identifying and generating new business opportunities through active prospecting and initial outreach to potential clients. Builds strong relationships to qualify leads and collaborate with the sales team, ensuring a smooth transition toward closing deals. Experienced in market research, CRM management, and analyzing client needs to tailor commercial proposals and maximize the company’s reach.