Alyssa Durec

Alyssa Durec

Assistant Brand Manager

Followers of Alyssa Durec562 followers
location of Alyssa DurecTruckee, California, United States

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  • Timeline

  • About me

    Digital Marketing Specialist

  • Education

    • Northern Arizona University-The W. A. Franke College of Business

      -
      Bachelor of Science - BS Business Marketing Alumni

      Activities and Societies: |Delta Sigma Pi- Zeta Omega Chapter|

    • Chiang Mai University

      -

      Study Abroad in Thailand · Enrolled in international economics while providing financial and operational support to various financial institution in Thailand.

  • Experience

    • KidsCo Australia

      Aug 2018 - Mar 2019
      Assistant Brand Manager

      o Used Salesforce to track leads and identify opportunities for new business.o Contributed to the creation of consumer profiles used to refine marketing strategies.o Created external reports for clients, including representation of statistical data in Excel related to parental leave regulations of the Australian government.o Authored media material, including program advertisements, and maintained social media presence.o Served as campaign manager for corporate presence on LinkedIn and blog posts.o Served in a focus group to develop mission statements, target audiences, and marketing strategy.o Developed and maintained rostering system for teacher availability and client programs o Participated in over 40 teacher interviews and progressed to serve as an individual interviewer.o Participated in risk assessments for new client business. Show less

    • True Metal Solutions

      Mar 2019 - Apr 2020
      Estimating Project Engineer

      o Develops project objectives by reviewing project proposals and plans; conferring with management.o Interact daily with the clients to interpret their needs and requirements and represent them in the fieldo Tracking and updating Salesforce for our company o Organization and development of bid packages for clientso Coordination with management team on projects o Ensuring that all deadlines are being met

    • Vail Resorts

      Nov 2020 - May 2021
      Administrative Assistant
    • Swift Communications, Inc.

      Jun 2021 - Nov 2023
      Marketing Project Manager

      · Create and maintain marketing strategies across publications· Manage and optimize programmatic advertising campaigns across social, email, and digital display channels to achieve brand awareness, website traffic, and lead generation.· Design engaging marketing ads using creative content and visuals.· Create and edit informative copy for websites, social media, articles, and email campaigns.· Department head for B2C and B2B email marketing campaigns· Manage native advertising bookings, writer assignment, content editor, article design and print/digital publishing· Oversee campaigns in Google Ad Manager and Google Analytics· Manage and update revenue reports· Led and maintained projects with actionable items· Launch O&O campaigns· Maintain internal website with WordPress· Produce ads for digital and print marketing efforts· Construct internal playbooks and assets for workflow Show less

    • Site-Seeker, Inc.

      Mar 2024 - now
      Digital Marketing Specialist
  • Licenses & Certifications

    • Google Ads Display Certification

      Google
      Mar 2025
    • Google Ads Search Certification

      Google
      Mar 2025
    • Google Ads Video Certification

      Google
      Jul 2025
    • Email Marketing 2024

      HubSpot
      Apr 2024
    • Google Analytics Certification

      Google
      Mar 2025