
Annie Dang
PR and Analyzing Executive

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About me
Employer Branding Manager @GFT APAC| Let's connect!
Education

Foreign Trade University
-Bachelor's degree Foreign Economy
Experience

BIDV - Ngân hàng TMCP Đầu tư & Phát triển Việt Nam
Nov 2011 - Dec 2015PR and Analyzing Executive
Hochiminh City Securities Corporation
Jan 2016 - Dec 2016Corporate Communication
Holcim Vietnam
Mar 2017 - Nov 2019Corporate Communication
Zalo
Nov 2020 - nowBrand and Communication Lead1. Employer Branding- Plan & execute content strategy that shares working life, culture at company via video, photos, blog post through social media, online and offline channels;- Manage all external channels in order to introduce company to the HR market (Facebook Page, LinkedIn, Google Ads, Facebook ads, email, banners, etc.);- Initiate new marketing ideas and concepts in order to enhance employer branding and recruitment marketing;- Work with HR team to develop marketing survey and ideas for External and Internal integrated campaigns including new hiring launching, recruitment workshop campaign;- Collaborate closely with members of team in creative field (graphic designer, copywriter, planner) on communication materials (visual, tagline, video story) to make sure that they are attractive and professional;- Plan and execute HR events, job fairs, conferences, workshop to build up employer branding.2. Internal Communication/Employee Communications- Establish an internal communications strategy to ensure organizational initiatives and projects are successfully and consistently communicated to employees and stakeholders;- Plan, edit and write content for a variety of internal communications mediums, such as a staff intranet, monthly magazine or regular email bulletin;- Build plans, propose the budget and implement internal engagement campaigns and programs;- Analyze internal and external conditions and proactively propose appropriate solutions to solve problems and improve the efficiency of ER activities;- Manage an EB team of 06 members;- Handle the internal communication response to crisis situations which affect organizational perception and reputation. Show less
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PHAT DAT CORP (PDR)
Jun 2022 - Feb 2023Head of Culture and Employee Communication
GFT Group
Feb 2023 - nowEmployer Branding Manager
Licenses & Certifications
- View certificate

Presentation Skills: Master Confident Presentations
UdemyApr 2024 
The Completed Digital Marketing Course
UdemyDec 2023- View certificate

Branding & Brand Management - MBA Level with Dekker: Branding Strategy+
UdemyNov 2024 
Unleashing Team Power Program
Dale Carnegie TrainingJan 2023
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