Mitch Bussell

Experience

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  West Michigan Whitecaps

  May 2018 - Sept 2019

  Marketing Promotions

  Organized promotional events, theme nights, and special events to attract fans.Developed and executed marketing strategies to promote games and merchandise.Collaborated with other departments to ensure cohesive promotional efforts.Created interactive experiences for fans, such as contests, giveaways, and meet-and-greet opportunities.Promoted events to boost attendance, enhance overall fan experience, and strengthen the team's brand presence.

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  Alma College

  Oct 2018 - Jun 2022

  Sports Information Assistant

  Assisted in enhancing the visibility and reputation of Alma College Athletics.Wrote press releases, game recaps, and promotional materials.Compiled and maintained statistics for all sports teams and individual athletes.Created social media posts and updates to engage fans and help promote events.Helped coordinate game-day operations, including media access and logistics.

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  Enwork

  May 2019 - Aug 2019

  Intern
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  The Score Restaurant & Sports Bar

  Jun 2021 - Aug 2021

  Bartender
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  West Michigan Whitecaps

  Jun 2021 - Aug 2021

  Suite Server
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  DEKSIA

  Jan 2022 - Oct 2022

  Maintained client relationships and was responsible for orchestrating deliverables for small business (1-99 employees) clients. Managed up to 60 accounts.Assisted with day-to-day client communication and responding to client inquiries.Managed administrative tasks such as updated records, tracked project progress, and prepared reports/presentations.Presented deliverables to clients, and represented the agency at trade shows to engage with potential and current clients.Monitored client satisfaction and identified opportunities for upselling or improving overall service.Communicated with internal teams to meet client needs and deliverables. Show less Gained experience managing small business (1 - 99 employees) clients through building client relationships and established an understanding of business development and account growth.Supported the account management team by assisting with B2B client communication, helping manage client accounts through CRM, and ensure that client needs are met.Assisted account management team with preparation for client facing meetings.Conducted market research and competitor analysis.Helped track project timelines and deliverables.Developed client relationship management skills and contributed to client satisfaction efforts. Show less

  • Account Associate

    Aug 2022 - Oct 2022

  • Business Development and Sales

    Jun 2022 - Aug 2022

  • Account Manager

    Jan 2022 - Jun 2022
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  Jostens

  Oct 2022 - Mar 2023

  Revenue Enablement Intern

  Implemented and optimized sales tools and resources to streamline processes and improve department efficiency.Delivered training programs to enhance sales teams.Monitored and analyzed sales performance to identify key areas of improvement.Developed and managed sales enablement materials.

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  Terryberry

  Mar 2023 - now

  Customer Success Manager

  Managed over 1,000+ customers with a focus on client retention, reducing churn, enhancing customer satisfaction, driving customer loyalty.Provide presentations on overall best practices and industry standards to help customers improve optimization of the Terryberry "Be Engaged" platform.Experience in onboarding customers on Terryberry's wellness platform "Be Well" previously known as "Walker Tracker".Provide ongoing administrative assistance and identify any issues that arise. Show less