Lize De Klerk

Experience

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  Joanna Imrie

  Jan 2012 - Jan 2013

  Assistant Videographer

  I assisted the videographer, Joanna Imrie, with filming for:-SA Fashion Week-Mercedes Benz Johannesburg Fashion Week-Marie Claire Magazine-House and Leisure Magazine-Gaschette Magazine

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  ELLE Magazine

  Oct 2013 - Oct 2013

  Intern

  I assisted with sourcing garments from designers and retailers as well as writing blog posts on current news events.

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  Lewende Woord

  Jan 2014 - Feb 2015

  Experience Designer

  Stage DesignDecorSocial Media AdministratorVideographyMulti-media curatorBasic graphic designAdministrationEvent co-ordinating

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  Isabella Garcia International

  Feb 2015 - Jul 2016

  Specialised Client Care Liason

  Liaising with clients in a professional manner and dealing with various account, delivery and skincare queries.

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  The Box Fashion

  Jul 2016 - Mar 2021

  - Copy Writing: Provide and edit copy for packaging, lookbooks, website, products, social media and marketing material.- Social Media: Planning and analysing a cohesive social media and marketing strategy for the season. I also trained a Social Media Community Manager who replies daily to social media comments and inbox messages according to TBF's style guide.- Producing: Conceptualise campaign themes. Identify, negotiate, brief and liaise with models. influencers, locations, photographers, stylists, hair and makeup artists. Source outfits and props from local retailers for styling purposes. Art direction on the shoot and during post-production. Produce and manage the Teen seasonal campaigns.- Website: Select images, provide copy and make creative changes to our website every season and for online sales.- Design: Brief and provide feedback on artwork while negotiating and facilitating adjustments to meet budget requirements. Manage both local and international design teams to ensure that deadlines are met and high quality is delivered. Sign off on physical proofs from printers for lookbooks, printed marketing material and packaging and ensure that they deliver products on time.- Trend Analysis: Research seasonal fashion, accessory, colour and pattern trends on social media, fashion online publications and on WGSN. Present seasonal trends and collections for our Mode and Teen Range to our Creative Director and CEO.- Buying: Brief, request, sort, select and refine samples from international suppliers to ensure our ranges are suitable for our target market.- Facebook Ads: Select relevant images, write ad copy, analyse and report together with our actuarial department on results and implement strategies suggested.- Fashion Internship: TBF hired a fashion intern who comes in once a week who I trained on social media, graphic design and art direction. Show less Same as all of the tasks listed under my Creative Executive role, but in a more assistant role to the Creative Director. I was, however directly responsible for the following tasks:- Social Media: Plan, create, post, analyse and monitor social media content as well as reply to all comments and inbox queries.- Teens by TBF: Trend analysis, presenting, buying, producing and art directing seasonal content for the teen range.- Website: Create and edit blog posts. Brief and liaise with web developers for seasonal changeovers.- Ad Hoc: Organising and planning Year End Functions and special birthdays or staff milestones. Providing internal communication to all relevant departments about the new collections and products. Show less

  • Creative Executive (Supervisor)

    Oct 2019 - Mar 2021

  • Creative Assistant (Team Leader)

    Aug 2017 - Oct 2019

  • Specialised Client Care Liason

    Jul 2016 - Aug 2017
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  Sahd Soft Technologies

  Mar 2021 - Aug 2021

  Marketing Manager

  -Social Media: Plan, create, post, analyse and monitor social media content as well as reply to all comments and inbox queries for their hosting company, VE Host and tech company, Nerdy.- Facebook & Google Ads: Select relevant images, write ad copy, analyse and report on results and suggest strategies to increase sales.

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  Yaga

  Aug 2021 - now

  -Rolling out digital and traditional media campaigns in South Africa and Kenya-Creating content and managing social media platforms for @yagasouthafrica and @yagakenya-Copywriting for marketing material in South Africa and Kenya-Running influencer campaigns in Kenya Creating content and managing social media platforms for Yaga South Africa-Instagram-Facebook-Twitter-TikTok

  • Growth Lead for South Africa

    May 2024 - now

  • Social Media Manager

    Aug 2021 - May 2024