Stuart Cohen

Experience

• 

  Autodesk

  Jan 1997 - Jan 1999

  Product Manager

  • Team leader responsible for the successful global launch of AutoSketch and QuickCAD the #1 and #2 selling CAD products in the sub-$150 retail channel.• Built the failing AutoSketch Brand to a $6 million dollar business in 2 years.• Co-authored marketing requirements documents based on research including channel analysis, competitive SWOT analysis and focus groups.• Authored feature and product specifications and validated features through alpha/beta programs and hands-on focus groups in USA, Europe, and Asia/Pacific.• Developed software localization plans and acted as liaison between in-house developers and global localization teams.• Supported product launches by conducting global press interviews with journalists, editors, analysts, and publishing houses (North America, Europe and Asia/Pacific) resulting in product awards and worldwide enthusiastic reviews.• Provided training in Europe and Asia/Pacific for localization engineers and support agencies.• Authored scripts and delivered software presentations at tradeshows, sales meetings, and customer sites. Show less

• 

  Drafix Software, Inc.

  Jan 2000 - Jan 2002

  Director of Product Development

  Drove product development leading to #1 market position for professional landscape design software. Increased Revenue by driving expansion into new sales channels and moving the business from seasonal to year-round revenue creation.• Consistently delivered on-time product releases managing cross-functional team in multiple locations• Implemented an educational sales strategy resulting in increased revenue and reduced sales seasonality.• Improved quality of technical support and quality assurance by cross training teams.• Responsible for defining content requirements, sourcing raw data and integration leading to increased customer satisfaction and higher NPS.• Established strategic technology plans and evaluated platforms for development of new products keeping the brand at the leading edge of the market. Show less

• 

  Encore / Punch! Software

  May 2002 - Jan 2013

  Managed the Punch Software brands and all other productivity software lines (PrintShop, PrintMaster, etc.) to globally drive both retail and online sales. Refocused efforts to growing the online software channels leading to a 20% annual growth. Formulated and guided international product strategies that yielded 10% annual growth. • Developed and implemented highly profitable Mac App Store business with 28% annual growth.• Recognized for driving product development direction to keep pace with market requirements and taking advantage of new customer/revenue opportunities.• Investigated new product opportunities, authored MRDs, forecasted revenue, and created marketing and development specifications for new releases.• Evaluated international market needs and drove product customization, yielding better global product satisfaction and increased international sales. Show less Guided consumer CAD product strategy, leading to a 2x revenue growth. • Drove product requirements for consumer 3D Cad design software brand, through SWOT analysis, end-user feedback and channel requirements.• Scripted and produced all marketing and training video for design software brands, reducing cost of goods by eliminating printed tutorial guides and improving end-user product satisfaction.• Increased brand visibility by presenting to groups, and delivering television and radio interviews. Show less Spearheaded the acquisition of content assets for both Home Design and CAD software Brands.Defined requirements based on usability, end-user feedback and through competitive software review.• Increased product usability and customer satisfaction by developing a content program to partner with construction material, design and decorating brands. • Maximized exposure and minimized costs by sourcing manufacturers and negotiating no-royalty contracts.• Managed the creation and integration of content adding to the overall product usability and customer satisfaction. Show less

  • International Brand Strategy

    Jan 2010 - Jan 2013

  • Product Manager

    Jan 2006 - Jan 2010

  • Director of Partner Programs

    May 2002 - May 2006
• 

  H&R Block

  Mar 2014 - Jan 2015

  Lead Client Experience Manager

  Responsible for strategic initiatives improving process and performance in the retail tax offices.• Identified weaknesses in the business process for managing incomplete and unpaid returns, through in-depth analysis, stakeholder and field staff interviews.• Created 2-year process improvement plan anticipated to increase revenue through a reduction in incomplete and unpaid returns. New business requirements included process workflows, communication plan and reporting.• Reduced number of unpaid tax returns by 6% through software UX enhancements and process improvements.• Increased adoption and usage of SaaS tax return approval system by 33% over previous year. Improvement was result of initiating changes to the tax professional user experience and scripting/producing video-based training.• Evaluated the viability of potential new product offerings, delivered strategic product direction and revenue opportunities. Show less

• 

  CEDREO Interactive

  Dec 2015 - Nov 2017

  Product Manager, North American Business Development

  Responsible for software localization efforts to release cloud-based Cedar Architect in the US market. (Consulting to hire)• Created process flow for lead-subscription conversion• Evaluated software for US market-readiness including user expectations, field competition, localization challenges, translation inaccuracies, and content specific for the US market• Wrote software and documentation requirements necessary to launch in the US market. Launch documents included translation and location needs, required building and furniture content additions, and end-user feature expectations.• Developed end-user Helpdesk solution by reviewing platforms, scoping content requirements, and building knowledgebase content including “How-to” and solution articles as well as tutorials.• Responsible for scripting, creating, narrating and publishing tutorial and product marketing videos Show less

• 

  Operation BBQ Relief

  Nov 2016 - now

  Operations/Logistics

  Operation BBQ Relief strives to provide compassion and offer hope and friendship to those whose lives have been affected by disasters across the United States. We leverage our expertise in cooking and catering barbecue meals with our ability to quickly mobilize our teams into any area where disaster disrupts and tears apart the lives of Americans. Some of my responsibilities include:• Local Volunteer Management• Warehouse Inventory Management• Event Logistics• Deployment ReadinessSpecialtiesDisaster Response Mass Food/Meal Production, Mass Food Production, Disaster Relief Providing Meals, and Providing Warm Meals after Disasters Strike Show less

• 

  NuPoints LLC

  Nov 2017 - now

  Product Strategies, Market Analysis, Globalization Strategies

  • Building product strategies to optimize revenue and drive customer satisfaction. • Analysis of market and channel opportunities such as App stores and International markets.• Producing engaging video content for marketing, demonstrations, and end-user training.

• 

  U.S. Bank

  Jul 2018 - now

  Providing solutions for both internal and external customers. Focused on enhancing the transaction lifecycle for the Voyager card network. Business Analyst for U.S.Bank Voyager Fleet Credit Card group, collaborating to deliver anti-fraud solutions for both internal and external customers.

  • Assistant Vice President - Fleet Product Manager

    Jan 2024 - now

  • Assistant Vice President - Product Owner 'Fleet Technology'

    May 2022 - now

  • Product Owner-Voyager Transactions and Payments

    Feb 2021 - May 2022

  • Business Analyst - Voyager Fleet Technology

    May 2019 - Feb 2021

  • Business Analyst, Fleet Technology

    Jul 2018 - May 2019