
Isabel N.
Intern

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About me
Account & Project Management • Web & Digital Consultancy • Digital Marketing • Site Ops • Branding
Education

University of Melbourne
2011 - 2013Bachelor of Arts (B.A.) SociologyActivities and Societies: Volunteer with Habitat for Humanity Melbourne, Member of the Singapore Students Society

Ngee Ann Polytechnic
2008 - 2011Diploma Mass CommunicationActivities and Societies: Vice President of Film and Media Studies Society (FMSS) Academic Highlights:May 2011 Awarded the Batey Ads Prize for outstanding performance in ‘AdvancedAdvertising’ (Final Graduating Semester)Apr 2010Director’s List – Diploma in Mass Communication for October Semester 2009• Recognizes top 10% of students for academic excellenceOct 2008Director’s List – Diploma in Mass Communication for April Semester 2008• Recognizes top 10% of students for academic excellenceFilm and Media Studies Society… Show more Academic Highlights:May 2011 Awarded the Batey Ads Prize for outstanding performance in ‘AdvancedAdvertising’ (Final Graduating Semester)Apr 2010Director’s List – Diploma in Mass Communication for October Semester 2009• Recognizes top 10% of students for academic excellenceOct 2008Director’s List – Diploma in Mass Communication for April Semester 2008• Recognizes top 10% of students for academic excellenceFilm and Media Studies Society activities:As the vice president, I supervised and participated in the planning and execution of student events to promote social cohesion and networking within the school. Together with my team, we successfully organized and executed the FMS Parents’ Forum Day 2009, inaugural FMS BBQ Night 2009, inaugural FMS Got Talent 2010, FMS adopted charity visit, FMS Graduation Prom 2010 and the annual FMS Freshmen Orientation Camp 2009 and 2010. Show less
Experience

Full House Communications Pte Ltd
Apr 2010 - Aug 2010Intern• Event Coordination: Supported event and exhibition planning by sourcing sponsorships, managing event setup, liaising with vendors, and assisting with audience enquiries as a company representative.• Editorial Support: Contributed to "Wedding & Travel" magazine for print and web, including research, interviews, content writing and proofreading, photo shoot support, and collaborating with designers.

Bluestone Insight Lab
Oct 2013 - Apr 2014Project Manager• Market Research Coordination: Organized market research initiatives by scheduling and preparing fieldwork materials.• Team Management: Recruited, trained, and liaised with research fieldworkers to ensure smooth project execution.• Fieldwork Execution: Conducted face-to-face and telephone surveys, consistently meeting quotas within set deadlines.

Convertium
May 2014 - Aug 2024• Promoted from previous Senior Project Executive role, with an enhanced focus on leadership and independent ownership of client accounts.• Supported digital roadmap planning and transformation for businesses, including implementing digital ecosystems, CRM, DMP and CRO integration.• Identified potential risks and developed mitigation plans, proactively addressing issues to maintain project timelines and budgets.• Mentored and supervised junior project managersKey accounts:Onboarded additional markets from Lexus Latin American Caribbean Division• Argentina – www.lexus.com.ar• Panama – www.lexusrp.com• Paraguay – www.lexus.com.py Show less • Promoted from previous Project Executive role.• Managed end-to-end execution of client projects, including planning, resource allocation, timeline management, and quality assurance.• Prepared project documentation, including quotations, requirement specifications, UAT test cases, CMS manuals, and incident reports.Key accomplishments:• Initiated a knowledge base for key client accounts, enhancing internal team onboarding and ensuring consistent service delivery.• Won W3 Silver Award for Lexus campaign site, recognising excellence in web design and usability.• Recognised as 2018 Most Improved Staff of the Year for exceptional professional growth and significant contributions to fostering a positive and effective work culture.Key accounts:Lexus Asia Pacific Division• Singapore – www.lexus.com.sg• Malaysia – www.lexus.com.my• Indonesia – www.lexus.co.id• Manila, Philippines – www.lexus.com.ph• Brunei – www.lexus.com.bn• Vietnam – www.lexus.com.vn• Thailand– www.lexus.co.th• India – www.lexusindia.co.in• New Zealand – www.lexus.co.nzLexus Latin American Caribbean Division• Peru – www.lexusperu.com.pe• Bolivia – www.lexus.com.bo• Costa Rica – www.lexuscostarica.com• Brazil – www.lexus.com.br• Dominican Republic – www.lexus.com.do• Chile – www.lexus.cl Show less • Project Management & Account Servicing: Supported and delivered end-to-end website projects, from development and launch to ongoing retainer maintenance and optimisation.• Cross-Functional Team Collaboration: Coordinated with team members across marketing, UX design, creative, copy, web development, and tech to ensure seamless project execution.• Stakeholder Coordination: Served as the daily operational point of contact for clients, owners, and subcontractors, maintaining strong relationships and ensuring project alignment.Key accomplishments:• Equilibria, Corporate website revamp – www.equilibria.com• Equilibria, Well Control microsite creation – www.equilibria.com/wellcontrol• City Developments Limited, Residential website retainer – www.cdlhomes.com.sg• Income Insurance web revamp – www.income.com.sg• Ministry of Transport Singapore website revamp – www.mot.gov.sg• Ghana Single Window website & PWA creation – www.ghanasinglewindow.com (now decommissioned)• 3M GTML Portal creation – www.3MGTMLPortal.com (now decommissioned) Show less
Senior Digital Project Manager
May 2022 - Aug 2024Digital Project Manager
Oct 2018 - May 2022Senior Project Executive
Dec 2016 - Oct 2018Project Executive
May 2014 - Dec 2016

Marina Bay Sands
Feb 2025 - nowSenior Executive
Licenses & Certifications
- View certificate

Social Media Marketing
HubSpot AcademyJan 2025 - View certificate

Introduction to Generative AI
GoogleDec 2024 - View certificate

Certified ScrumMaster® (CSM)
Scrum AllianceJan 2025 - View certificate

Google Analytics Certification (Google Analytics 4)
GoogleDec 2024 - View certificate

SEO
HubSpot AcademyJan 2025 - View certificate

Introduction to Responsible AI
GoogleDec 2024 - View certificate

Introduction to Large Language Models
GoogleDec 2024 - View certificate

Digital Marketing
HubSpot AcademyJan 2025 
Certified ScrumMaster (CSM) - Course Completion
UpGrad KnowledgeHut SingaporeJan 2025
Japanese Language Proficiency Test (JLPT) - Level 4
The Japan FoundationJan 2009
Honors & Awards
- Awarded to Isabel N.Staff of the Year - 1st Runner-up Convertium Dec 2020 In recognition of staff who go above and beyond throughout the year, fully embodying Convertium's core values of Head, Heart, Hunger, and Hybrid:• Head: Always growing and upgrading professional knowledge.• Heart: Passion for all things digital and a desire to spread the love.• Hunger: Hunger to succeed for your clients, colleagues, company, and career.• Hybrid: A professional with cross-functional skills and interests.
- Awarded to Isabel N.Long Service Award for Staff's 5th Work Anniversary Convertium May 2019 • Awarded by my employer Convertium. This is awarded to agency staff who have served for at least 5 years. It recognizes their passion and dedication to their craft.• Convertium social post: https://www.facebook.com/convertium/posts/pfbid0Wte8p3KPA4qFiihfCfw6qtJdHGEafFbHT7ahMnPSJvgJYCeHPx6yrFJ423T5u5eDl
- Awarded to Isabel N.Most Improved Staff of the Year Convertium Dec 2018 In recognition of exceptional professional growth and significant contributions to fostering a positive and effective work culture.
- Awarded to Isabel N.W3 Silver Award in Automotive Website Category Academy of Interactive & Visual Arts Oct 2018 https://www.w3award.com/winners/gallery/?event=1023&search=lexus&id=75751
Volunteer Experience
Volunteer
Issued by Melbourne University Habitat for Humanity on Jan 2011
Associated with Isabel N.
Languages
- enEnglish
- inIndonesian
- chChinese
- jaJapanese
- geGerman
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