Sara Alzate

Experience

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  Colgate-Palmolive

  Jul 2016 - Oct 2023

  Indirect Trade: Independent Supermarkets and MinimartsDrive growth through collaboration, with marketing, sales and finance, by leading channel strategies and promotional grid processes, with both a commercial and RGM mindset; preserving SOM and Sales leadership in each brand, while maximizing investment impacts. In charge of analyzing multiple source data, to identify opportunities and track market performance, creating action plans, attached to the budget. Accountable for the REs of the Indirect Channel: Small Supermarkets and Minimarkets that represent annual sales of 110M USD. Mostrar menos

  • Retail Marketing Expert / Trade Marketing

    Jan 2019 - Oct 2023

  • Customer Development Executive

    Jan 2018 - Jan 2019

  • Customer Development Executive

    Jul 2017 - Jan 2018

  • Customer Development Executive

    Jul 2016 - Jul 2017
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  Burt's Bees

  Jan 2022 - Nov 2023

  Key Account Manager

  Accountable for defining and executing the commercial strategy, for the Clorox´s personal natural care category Burt´s Bees, in charge of the top clients business relationships, interacting with more than 6 buyers, creating tailor made sales strategies, to achieve objectives, increase strategic portfolio, enhance visibility and deliver profitable growth, with the objective of double digit sales annually, for a more than 30% increase, accountable to the brandmanager. In charge of the execution of successful sales, for: Walmart, Liverpool & Farmacias San Pablo. Mostrar menos

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  Groupe SEB México

  Nov 2023 - now

  Key Account Manager