Chris Strutt

Experience

• 

  Crazy John's

  Apr 2007 - Jan 2009

  Assistant Manager
• 

  Freelance

  Jan 2009 - Jan 2013

  Video Editor/Producer
• 

  The Best Music Shop

  Feb 2009 - Jul 2015

  Manager

  In my time as Manager, I tackled the challenges of independent retail to implement a range of marketing initiatives and improvements to customer service. In 2015 I worked with a digital agency to manage the development and launch of a new eCommerce website and POS integration.

• 

  Signal Chain

  Aug 2014 - Dec 2018

  Marketing Consultant

  After identifying an opportunity in the Australian market, I worked in partnership to establish Signal Chain, a retail business specialising in boutique electric guitar equipment and accessories in 2014. I provided digital marketing and eCommerce advice in a consulting capacity from 2015 - 2018.

• 

  Reload Consulting

  Jan 2015 - Mar 2015

  Digital Marketing Intern

  At Reload Consulting I was immersed in the development of business and marketing strategy across a wide range of clients. I worked with the team to formulate digital marketing recommendations for web, social and search and developed a deeper understanding of website design, conversion rate optimisation and PPC advertising. During the course of this internship, I wrote a weekly blog series entitled "12 Days of Reload" detailing my experiences and lessons.

• 

  Vivo Group

  May 2015 - Jul 2015

  Digital Marketing Intern

  At Vivo Group I contributed to client digital strategy and prepared a range of content for the company’s digital channels including blog articles and social content. Being exposed to the human centred philosophy of the Vivo team was a compelling introduction to concepts of user experience design.

• 

  Andzen

  Aug 2015 - Mar 2019

  I worked directly with major clients to understand business goals and explore customer journeys to develop bespoke lifecycle marketing strategies.I worked with the management team to develop and implement Andzen’s flagship eCommerce lifecycle marketing product, creating processes for client engagement, strategic planning, implementation and reporting.

  • Account Manager / Marketing Strategist

    Jul 2016 - Mar 2019

  • Account Coordinator

    Aug 2015 - Jul 2016
• 

  Synapse - Australia's Brain Injury Organisation

  Mar 2019 - Mar 2022

  I lead and contribute to projects spanning digital development, program delivery and brand positioning and oversee content development and marketing campaigns. I was responsible for all aspects of digital marketing, social media and content creation while project managing the development of the Synapse website and Information Hub.

  • Marketing & Communications Project Lead

    Feb 2021 - Mar 2022

  • Marketing Communications Officer

    Mar 2019 - Feb 2021
• 

  NTI

  Mar 2022 - now

  Developing integrated campaign strategies and leading content direction across NTI’s value propositions. Taking the lead on content marketing strategy, planning and implementation across NTI's industry leading brands.

  • Content Marketing Manager

    Mar 2023 - now

  • Content Marketing Lead

    Mar 2022 - Mar 2023