
Deepak Singla
Digital Marketing Strategist

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About me
Turning $1M to $5M every year using Facebook Ads & Funnels for our agency clients!
Education

Guru Harikrishan Public School
2012 - 2014Senior Secondary School Non Medical 88.6
Geeta Niketan Awasiya Vidyalya
2007 - 2008Higher Secondary Schooling 10 CGPAActivities and Societies: Science Projects & Models School time is a great period for everyone, mine was to amazing.We got a chance to present our Science Model at National Exhibition & got third price.Magic of Scince was our Topic.

Maharshi Dayanand University
2014 - 2018B. Tech Civil Engineering 72.5%Activities and Societies: Student Coordinator of Training & Placement Cell | We were responsible for organising different workshops & placement fairs for students. Being in Training & Placement have me a really nice exposure. Got a chance to meet the HR's of leading companies & we sat together to discuss how can placement fairs be organised so that every student get an equal chance.

Lovely Professional University
2019 - 2021Master of Business Administration - MBA Marketing/Marketing Management, General
Experience

Success with Mukesh Goyal
Jun 2018 - Mar 2021Digital Marketing Strategist๐ Plan & execute Digital Marketing campaigns for online channels.๐ Improve the conversion rate from Landing pages & othercampaigns.๐ Writing content for websites, Landing Pages, Infographicssuggestions, Blogs, email, & social media.๐ Measure & report performance of all campaigns, & assessagainst goals (ROI & KPIs) by using data from web tracking tools.๐ Making information & advertising more interactive by addingcase studies, videos, & infographics to websites, apps, & socialmedia.๐ Evaluation of the end-to-end customer experience across allchannels by using analytical ability.๐ Creating strategies to increase online traffic to the website &user experience.๐ Evaluation of competitor & Digital Marketing strategies &creating plans to overtake them๐ Design & execute outbound strategies for lead generation.Manage Blog on HubSpot.๐ Launching optimizing PPC campaigns.๐ Assist in the maintenance & monitoring of keyword bids, & otherimportant account metrics๐ Tracking KPIs to identify opportunities for improvement.๐ Build social media marketing strategies & execute them throughcompetitive & audience research.๐ Achieve audience engagement, website traffic, & revenue byexploiting all digital marketing aspects of the social media roadmap.๐ Research & write content for various topics to catch the searchengine eyes with keyword densities . Show less

Golfoy.com
Jun 2018 - Dec 2018Inbound Business Developer
GroNow Marketing
Jun 2018 - Mar 2021Facebook Media Buyer๐ Successfully managed a budget of $30k-$50k a month in Facebook Ads.๐ Successfully managed the responsibility of scaling the businesses while staying in under Target KPI.

Aether Software Solutions
Jan 2019 - Jun 2019Digital Marketing Manager๐ Build, plan and implement the overall digital marketing strategy๐ Manage the strategy๐ Manage and train the rest of the team๐ Stay up to date with the latest technology and best practices๐ Manage and oversee various digital marketing channels๐ Measure ROI and KPIs๐ Prepare and manage the digital marketing budget๐ Oversee all the company's social media accounts๐ Suggest activities for improving the quality of online content๐ Track and measure SEO and Google Analytics metrics and provide reports๐ Build an inbound marketing plan๐ Research and forecast future sales and performance trends๐ Lead, supervise and motivate members of the digital marketing team ๐ Research competitors and provide suggestions for improvement๐ Keep abreast with industry and market trends and best practices Show less

BYJU'S
Jul 2019 - Dec 2019Business Development AssociateAn individual contributing whose role was in an employee-oriented, high performance environment that emphasizes on spreading the BYJU's unique way of learning in the city. My role will started with contacting potential customers (parents and students) to set up meetings, counsel the students on learning pedagogies and the BYJUS personalized learning journey.

Online Brand Makeover
Jan 2020 - Mar 2021Conversion Optimisation Specialist๐ Making sure that we are getting the best conversion rates out of our ads and funnels.

TheDigiScholars
Jan 2020 - Mar 2021Digital Marketing Trainer๐ Provide SEO analysis in coordination with elements and structure of the website. Implementing On-Page Optimization: Meta Tags, Description, URL structure, Headings, Alt Tags, Content and performing Off-Page activities ie: Backlinks, Guest Post, Forum Submission.๐ Handling day-to-day Search Engine Marketing (SEM) activities including Google and FB Ads campaign planning, performance review, and optimization of campaigns.๐ Creating Social Media strategies and execution plans that cultivated audiences, increased web presence and enhanced brand awareness (on FB, Insta, Twitter, YouTube)๐ Develop and maintain social media content Calendario: Facebook/Insta posts, etc๐ Formulating a digital strategy for delivering the best ROI for campaigns on various result-oriented matrices of cost per click.๐ Developing targeted Email lists by researching and analysing audience demographics, interests, preferences and engagement.๐ Implementing and executing Email Campaigns to nurture leads and customers.๐ Monitor and administer Google Analytics and Google Webmaster dashboards, and reports and point out key areas of importance in order to improve rankings.๐ Publish the blogs & articles on the company website & another relevant platform.๐ Provide in-class training on Digital Marketing and counsel students as and when required. Show less

The JW Agency
Mar 2021 - nowFacebook Media Buyer๐ Successfully managing a marketing budget of $120k-$150k every month for the clients on the agency's behalf on Facebook & Instagram through the Facebook platform with ROAS of 2x-10x in different niches.๐ Daily optimization of ad campaigns to ensure KPIs are met such as budget spend, timelines, CPL, CPA, ROI, and ROAS - both short and long term.๐ Communicating and updating the Account Manager throughout the week with the current status of campaigns and meeting weekly with the Account Manager to go over client accounts.๐ Assisting in developing and pivoting customer segmentation and targeting strategies.Assisting with digital strategy development for new, existing and potential clients๐ Setting up all campaigns, ad sets, and ads and scaling appropriately when necessary.๐ Set up all tracking inside of Ads Manager and ensure all tracking is working properly.๐ Manage administrative and campaign tasks to ensure consistency of production process and that deadlines and internal budgets are met on time.๐ Respond to all communications in a timely manner. Show less
Licenses & Certifications

Digital Marketing Specialist
RMS School Training partner of TISS-SVESept 2018
HTML & CSS Beginners Course
Udemy AcademyMay 2018- View certificate

Google Ads Certifications
GoogleApr 2019
Volunteer Experience
Volunteer
Issued by Rashtriya Swayamsevak Sangh - India on Apr 2008
Associated with Deepak Singla
Languages
- enEnglish
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