Sinem Eren

Experience

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  Prolink

  Aug 2009 - Oct 2020

  ● Responsible for all product management life cycle from identifying potential products; conducting market research and developing marketing strategies, to pricing; following up pipeline; deal registration and order processing.● Develop and implement a go-to-market plan, working with all departments to execute.● Be the primary contact for managing vendor relations.● Analyzing potential partner relationships for the product.● Develop product positioning, creating new ideas, establish milestones and objectives in order toincrease sales● Communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process● Plan and maintain strategic and tactical plans of the product to increase the market share.● Determines product pricing by utilizing market research data; reviewing sales costs; anticipatingvolume; costing special and customized orders.● Develop the strategy and manage the marketing programs that drive demand for the products ● Specifying market requirements for current and future products by conducting market researchsupported by on-going visits to customers and non-customers.● Responsible for providing the sales team with the necessary technical expertise to enable them to sell the product with related vendor trainings● Organising marketing plan yearly for each quarter includes incentive programs, events, identifyingmedia outlets for press releases; promotions and advertisements● Obtains product market share by working with vendor and sales director to develop product salesstrategies.● Preparing short-term and long-term product sales forecasts and special reports&analyses for the management and vendors.● Drive profitable sales, brand growth and loyalty for a number of business areas. ● Help company achieve objectives and revenue goals Show less ● Responsible for developing relationship with major accounts as the sector of Finance, Telco/ISP and Enterprise.● Managing the potential prospects and maintaining customer&partner loyalty● Visiting customers and prospects, presenting products and services to decision makers● Couching the customers about projects and discovering the actual needs● Improve customer and vendor communications, coordinate the parties for the upcoming andongoing projects● Coordinating partners, developing technical&sales skills in partners in relevant projects● Responsible for all sales cycle phases, from the lead generation and presentations to negotiation,preparing configuration and quotations, report forecast weekly, closing and follow-up Show less ● Responsible for new business development with regarding the data management software, defining the potential customers, visiting customer and presenting product as a pre-sales engineer.● Within the scope of developing target customer list in based on sectors, keep record in CRM system and expand contacts info.● Assessing the marketing department for the content of mailings.● Monitoring and analyzing the market and preparing competitive analysis.● Preparing account and opportunity management plans.● Designing the configuration of project, determining kitlist and preparing quotations. Show less

  • Sales Team Leader

    Feb 2019 - Oct 2020

  • Product Management Team Leader

    Feb 2018 - Feb 2019

  • Senior Product Manager

    Aug 2016 - Feb 2018

  • Product Manager

    Mar 2014 - Aug 2016

  • Product Specialist

    Feb 2013 - Mar 2014

  • Account Manager

    Dec 2010 - Feb 2013

  • Project Manager

    Aug 2009 - Dec 2010
• 

  Fortinet

  Oct 2020 - now

  • Enterprise Channel Account Manager

    Jan 2024 - now

  • Channel Account Manager

    Oct 2020 - Jan 2024