
Corey Schadeck
Personal Trainer / Group Exercise Instructor

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About me
Manager, CRM Operations and Braze Specialist
Education

Hartnell College
2001 - 2003Associate's degree Drama and Dramatics/Theatre Arts, General
Flatiron School
2022 - 2022Software Engineer Program Computer Software Engineering GraduateActivities and Societies: Corey completed the Flatiron School Software Engineering program bootcamp. Within 15 weeks, Corey learned Javascript, React, Ruby, and Ruby on Rails.
Experience

24 Hour Fitness
Sept 2011 - Oct 2017Personal Trainer / Group Exercise Instructor*Served as Personal Trainer at the Midtown Location: Serviced personalized fitness programs to club members and lead Small Group Training programs. *Achieved Full time "Master Trainer" status for contributing personal training productivity, and meeting month to month business plan goals.*Served as a group exercise instructor for multiple locations teaching Strength conditioning, Yoga, and several Les Mills International programs.

New York Health & Racquet Club
Aug 2015 - Sept 2017Group Exercise Instructor/Personal trainerGroup Exercise Instructor: Taught permanently assigned classes at multiple gym locations. Classes included cycling, strength conditioning, Yoga/Stretch, and HIIT classes.Personal Training: Part Time provided One on One fitness training and Programming the WhiteHall street location.

TMPL GYM
Sept 2017 - Jun 2020Group Exercise Director*Manager of the group exercise department for multiple gym locations in Manhattan, New York*Initiated and applied sprint planning with general managers and instructors to create a seasonal group exercise schedule*Oversaw event planning: supported and guided gym managers in hosting group exercise themed charity drives, membership promotions, new program implementation*Actively communicated with company VP and shareholders with brand standards, company wide business planning, and needed group exercise department updates*Collaborated with company VP and regional business manager with needed updates to instructor pay budget, program licenses, instructor education, and studio maintenance*Researched fitness trends and applied new class formats to maintain member interest and brand standards, and provided research to VP and regional business manager*Coordinated communications between gym’s general manager and facility manager to ensure studios are cleaned, applied needed maintenance or repairs, and discussed needed equipment purchases*Collaborated with general managers and instructors to strategically eliminate underperforming classes to reduce unnecessary instructor pay. Researched member feedback to backlog needed updates to the next group exercise schedule sprint*Partnered with company videographers and public relations team with scheduling instructors to produce and film content*Recruited, auditioned and onboarded instructor talent *Audited instructor performance, subbing frequency, and instructors class number retention, and certifications status*Managed, audited and approved Instructor time sheets to assure compensation is accurate Show less

Town Sports International
Jun 2019 - Jun 2020Group Exercise Director*Manager of the group exercise department for multiple gym locations in Manhattan, New York*Initiated and applied sprint planning with general managers and instructors to create a seasonal group exercise schedule*Oversaw event planning: supported and guided gym managers in hosting group exercise themed charity drives, membership promotions, new program implementation*Actively communicated with company VP and shareholders with brand standards, company wide business planning, and needed group exercise department updates*Collaborated with company VP, Senior Group Exercise Director, and regional business manager with needed updates to instructor pay budget, program licenses, instructor education, and studio maintenance*Researched fitness trends and applied new class formats to maintain member interest and brand standards, and provided research to VP and regional business manager*Coordinated communications between gym’s general manager and facility manager to ensure studios are cleaned, applied needed maintenance or repairs, and discussed needed equipment purchases*Collaborated with general managers and instructors to strategically eliminate underperforming classes to reduce unnecessary instructor pay. Researched member feedback to backlog needed updates to the next group exercise schedule sprint*Partnered with company videographers and public relations team with scheduling instructors to produce and film content*Recruited, auditioned and onboarded instructor talent *Audited instructor performance, subbing frequency, and instructors class number retention, and certifications status*Managed, audited and approved Instructor time sheets to assure compensation is accurate Show less

LulaFit
Jun 2020 - Apr 2021Fitness Facility Manager*Coached and applied scrum methodologies and rituals with the property management team to increase productivity. *Drove year-over-year business growth while leading operations, strategic sprint planning for operations and member event planning with employees and the property management team*Researched and collected health club data to create and present monthly health club usage reports to property management*Set and enforced departmental budgets, goals and deadlines.*Evaluated facility operations and personnel for safety and health regulations compliance to local COVID safety protocols*Facilitate communications with third party vendors with property management team, and collected estimates for services*Confirmed with third party vendors work and facilitated health club access for scheduled services*Communicated with property management team with daily facility repairs and maintenance needs, and reviewed expenses and purchases for health club*Maintained customer satisfaction with forward-thinking strategies focused on addressing customer needs and resolving concerns Show less

Equinox
Apr 2021 - Apr 2022Assigned to the E.61st Street Equinox ClubManage personal training department’s monthly sprint plan to meet company sales goal*Set and aligned with trainers on sales goals as individual trainers and the personal training team as a whole*Initiate new hire candidate screenings, interview scheduling, and new hire orientation for personal trainings sales*Onboarded new employees with training and new hire documentation*Coordinate monthly meetings with individual trainers with their productivity and retention reports to help support the trainer's desired income and client base*Created and maintained spreadsheets and SOP documents for trainers to track personal business performance*Prepared monthly trainer shifts according to the club’s budgets*Reviewed club's KPIs to measure personal training performance month to month, monitor business milestones, and provide data for future business projections to regional manager*Proactively research and address business trends in club member usage to determine opportunities for new business for trainer’s*Aided general manager and assistant general manager in areas including customer service, people services reports, or assume club management responsibilities when they are absent*Lead sales training classes for personal trainers hired in the New York region Show less
Personal Training Manager
Jun 2021 - Apr 2022MIT Personal Training Manager
Apr 2021 - Jun 2021

Flatiron School
Apr 2022 - Aug 2022Graduate Student
Fox Corporation
May 2023 - now*Braze Certified Practitioner with targeted + foundational knowledge of the Braze platform*Schedule, test and deploy outbound customer communications*Evaluate existing customer data and results to identify customer segments*QA outgoing efforts for accuracy*Manage exporting and importing data feeds for validity and accuracy*File, track and monitor open “bug” tickets with third party vendor*Project Manage new feature enhancements for the ESP*Effort new email and push alert templates*Work with Information Technology and Engineering teams on data process enhancements*Structure data sets within ESP for easier use by the Marketing team Show less *Braze Certified Practitioner with targeted + foundational knowledge of the Braze platform*Schedule, test and deploy outbound customer communications*Evaluate existing customer data and results to identify customer segments*QA outgoing efforts for accuracy*Manage exporting and importing data feeds for validity and accuracy*File, track and monitor open “bug” tickets with third party vendor*Project Manage new feature enhancements for the ESP*Effort new email and push alert templates*Work with Information Technology and Engineering teams on data process enhancements*Structure data sets within ESP for easier use by the Marketing team Show less
Manager, CRM
Jan 2025 - nowAssistant Manager, CRM Operations
May 2023 - now
Licenses & Certifications

Certified ScrumMaster (CSM)
Scrum AllianceNov 2022- View certificate

Braze Certification Email Deliverability Skills Badge
BrazeSept 2025 - View certificate

Braze Certified Practitioner
BrazeAug 2024 - View certificate

Braze Certification Customer Engagement Skills Badge
BrazeSept 2025 
Software Engineer
Flatiron SchoolAug 2022- View certificate

Braze Certification Liquid Essentials Skills Badge
BrazeSept 2025 
Group Exercise Instructor
Athletics and Fitness Association of America - AFAASept 2021
Personal Fitness Training - Elite Educational Package
Athletics and Fitness Association of America - AFAASept 2021
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