
Joao Pinheiro
Founder & CEO

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About me
| Business Developer | Inbound Sales | B2B | Writing Author
Education

Universidade Lusófona - Centro Universitário Lisboa
2005 - 2010Licentiate degree Psicologia
Universidade Lusófona - Centro Universitário Lisboa
2006 - 2006Graduate Studies
Universidade Autónoma de Lisboa
2016 - 2017Graduate Studies Sports Law
Universidad de Almería
2021 - 2021“Dioses, Identidad y el Lenguaje Corporal” Centro de Investigación en Salud26 de Feb. - Se trata de un corto pero intenso viaje por el lenguaje no verbal intercultural, a cargo de D. Manuel González, Teniente Coronel del Ejército y uno de los mas reconocidos expertos mundiales sobre la comunicación no verbal relacionada con terrorismo y yihadismo.
Experience

Vitafi,Lda
Sept 1990 - Dec 1998Founder & CEO- Unit owner, - Financial and operational management, - Recruitment and selection, - Sales.Change of the operational model of the business from Body building to Fitness.

SOLPLAY FHC
Jan 1999 - Dec 2011Cross Selling ManagerReporting to the Unit Manager, - Operational Management of the Cross Selling department, - Implementation and Operationalization of Sales Strategies, - Team Sales Coaching, - KPI Analysis

MANZ
Jan 2000 - Jan 2020Pedagogical Coordinator Graduate in Marketing and SalesGraduate with a strong practical component, which specializes participants in the skills of sales and commercial conversion in all areas of benefit of a fitness club. Reception, Commercial, Nutrition and Supplementation, Personal Training and Small Group Training. Strong Digital Marketing component from the point of view of strategy, tactics and operationalization. - Unmissable !!

Activebody - IPL Services
Feb 2005 - Dec 2010Founder & CEOWe provide IPL (Intense Pulsed Light) services. We guarantee results for both male and female audiences. We have state-of-the-art Italian equipment and fully trained operators to serve our customers with the utmost rigor and professionalism. Do not hesitate to consult us.

Pestana Hotel Group
Jan 2012 - Feb 2013Deputy Director Of OperationsDirect reporting to the Operations Director. - Operational management. - Definition of business targets and strategies. - Marketing and Communication. - Management and training. - Financial analysis and KPIs.

Seasons Returns, lda
Apr 2013 - Aug 2014Head of Sales OperationsClub opening - all commercial actions related since pre-sale; Selection, recruitment and training of the commercial and reception team. Management of commercial operations. Strategic and corporate partnerships.

Santos & Velez
Oct 2014 - Aug 2016Head of Sales OperationsOptimization of the commercial department and cross selling. Selection and training. Optimization of the costumer journey, creation of commercial campaigns and marketing review.

Fitness Interest
Sept 2016 - Jul 2017Director of OperationsResponsible for the growth strategy; Marketing and Communication; sales; client retention. Technical and human resources management andcomercial training.

Santos & Velez
Sept 2017 - Jan 2018Expansion ManagerMain goals: - To optimize and standardize the process for brand expansion. - To open 3 new business units in the first quarter of 2018. - Carry out all space search and negotiation. Results: - 2 business units opened and fully operational in January 2018. - The third unit was scheduled to open in the first quarter of 2018.

Trainingym
Apr 2018 - Mar 2021Country ManagerTrainingym is a SaaS Startup with a set of Cloud platforms that in a simple and intuitive way allows sports centers to optimize their daily tasks, improving productivity and customer loyalty. With our customized iPhone and Android mobile Apps your business has no boundaries. Learn more at www.trainingym.com

WIMU Sports
Nov 2020 - Jan 2021MarketingRealtrack is a technological Startup leading Sport Revolution developing technology platforms, insights, real time and in a daily use. A new road to competitive edge using data to support learnings and decision making in high performance technical and tactical profesional teams. Goal:- Opening to the Portuguese market. - Approach to public sports institutions and relevant Portuguese federations for the establishment of strategic partnerships. - Consolidation and promotion of marketing campaigns and content. Show less

UPROFIT- Consulting
Mar 2021 - nowThe secret is that there are no secrets! Whether it is a small, medium or large company, if it doesn't have an organized commercial strategy and designed for the specificity of the business, the results do not appear in any way. This project has already helped dozens of people, teams and companies to sell better and guarantee a live time value well above the average with a dynamic and innovative methodology.When you want different results you have to adopt different strategies. I constantly challenge people to know their peak performance by maximizing their individual potential. Nobody gets bored with this methodology, that's for sure. Show less |Personal Training Business Secrets|After more than 20 years helping professionals and companies to improve their individual and corporate performance, it was time to record all strategic and tactical content for future memory. I decided to write this book for two reasons, on the one hand to ensure that all my students and clients have a manual at their disposal to refer to whenever they need to remember the concepts and, on the other hand, to help entrepreneurs create their own business with greater probability of success from the start.I hope that this edition can provide the value and the necessary means to help optimize the readers' business. Show less
Founder & Business Advisor
Jan 2001 - nowWriting Author
Mar 2021 - Nov 2021

JD Sports Fashion
Oct 2021 - Mar 2022Key Account Manager (ISRG - JD Group)JD Group and ISRG own a Spanish company dedicated to the design, manufacture and sale of equipment and accessories for sports facilities and home fitness with a strong technological focus and connectivity with the main interactive training Apps.Goal:- Mainly responsible for supervising all operational and logistical processes related to assembly, installation, team training and total operationalization of brand spaces in 10 Worten retail stores.- Operational and logistical management of the Worten Iberia account (Retail and eCommerce).- Increase brand awareness in the Portuguese professional market through the establishment of strategic partnerships with important operators. Show less

Solisplant SL
Dec 2022 - Jun 2023International Key Account ManagerConducting business with current key customers in Portugal and northern Spain. Business expansion and opening of large accounts in Germany and Eastern Europe, with special focus on Poland, Romania and Ukraine. Increase in the overall value of the customer portfolio.

BH Fitness Portugal
Jul 2023 - nowKey Account Manager
Licenses & Certifications

SIELE - Certificación de idioma Español - B2
SIELEJun 2021
Uso de la tecnología WIMU (EPTS) en el deporte de alto rendimiento LEVEL 1
Realtrack Systems SLNov 2020
SPORTS COACH - KARATE Shito-Ryu
Instituto Português da JuventudeJan 2014
PHYSICAL EXERCISE TECHNICIAN (TEF)
Instituto Português da JuventudeNov 2010
Languages
- poPortugués
- inInglés
- esEspañol
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