
Sinawo Bukani
Asset Auditor

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About me
Senior Social Media Community and Content Manager
Education

Walter Sisulu University
2009 - 2011National Diploma: Public Administration & ManagementPublic Administration and Management is the study of activities in the public sector. It is a subject that deals with topical, real-life issues, such as health, protection, education, housing and the environment. As such, every person will benefit from the study of Public Administration and Management.The syllabus is new and relevant to the challenges facing South Africa at national, provincial and local government sphere, while due cognisance is also taken of international developments… Show more Public Administration and Management is the study of activities in the public sector. It is a subject that deals with topical, real-life issues, such as health, protection, education, housing and the environment. As such, every person will benefit from the study of Public Administration and Management.The syllabus is new and relevant to the challenges facing South Africa at national, provincial and local government sphere, while due cognisance is also taken of international developments and how these may influence government and related issues. The modules are designed to equip the student with knowledge as well as practical and academic skills. Show less
Experience

IChain Asset Management
Sept 2012 - May 2013Asset Auditor• View, add and edit fixed asset records from any remote location.• Easily access a complete audit trail with actions performed by all clients.• Provide a thorough and secure historical record of all changes.• Comprehensive consolidation reporting with automatic consolidation.• Create a map of the assets as an important step in preparing an asset inventory.

Rance Timber
May 2013 - Nov 2013Front Desk Receptionist• Maintain the general filing system and file all correspondence.• Assist in the planning and preparation of meetings and all functions.• Perform other related duties (manage tea lady, the runner and the driver).• Operate a multi line telephone system, receiving and relaying messages to the relevant people.• Maintain office security by following safety procedures and controlling access.• Keep updated records of office expenses and costs.

IChain Asset Management
Nov 2013 - Mar 2014Team Leader• Maintain and provide updated records in regular time frames of all physical assets.• Keep an asset additions sheet (Excel) listing purchases for the last week/financial year.• Follow up on serial number, location and custodian of assets.• Manage and monitor team performance.• Keep inventory of the stock, taking care of the inventories of all supplies & medical equipment.• Maintain a list of all the suppliers to the department.• Manage client accounts and maintain effective communication.• Regularly research market trends that impact managed assets.• Identify data insights and generate reports using software.• Create impact analysis reports and deliver reports to clients.• Communicate account changes with clients in timely manner.• Analyze and identify irregularities that may negatively impact client asset accounts.• Make needed changes to client portfolio as needed.• Organize meetings with key stakeholders to review accounts. Show less

PricewaterhouseCoopers
Mar 2014 - Feb 2016Asset Management Associate• Locate assets and conduct a floor to sheet and sheet to floor review of asset verification.• Compiling and populating asset verification review working paper.• Identification, verification and bar-coding of movable assets.• Locate & collate payment voucher documentation that support asset acquisition.• Review condition assessed for each asset.• Linking payment voucher/acquisition detail to physical asset.• Reconciling asset acquisitions to documentation detail and amount.• To keep, maintain & provide updated records in regular time frames of all assets.• Manage client assets according to company goals.• Meet with clients to assess asset needs, risks and progress.• Prepare financial statements, business reports/forecasts.• Develop, organize and maintain client portfolios.• Study market trends to maximize profits and opportunities.• Foster and maintain positive client relationships.• Assess financials for legal compliance.• Review financial reports to find ways to reduce costs. Show less

Freelance
Oct 2015 - Mar 2023• Research industry-related topics.• Prepare well-structured drafts using digital publishing platforms.• Create and distribute marketing copy to advertise clients and their products.• Interview industry professionals and incorporate their views in blog posts.• Edit and proofread written pieces before publication.• Conduct keyword research and use SEO guidelines to optimize content.• Promote content on social networks and monitor engagement.• Identify customers’ needs and recommend new topics.• Coordinate with marketing and design teams to illustrate articles.• Measure web traffic to content.• Update websites as needed. Show less • Creating and editing 7-10 written content pieces a week, to help expand web presence.• Attending seasonal events and meeting industry leaders.• Staying current & able to provide quick turnaround on topics that are trending.• SEO tagging and basic Google analytics knowledge to update social channel analytic.• Covering a range of topics, events, book reviews, travel, fashion, relationships, culture and food.• Shoot & direct lifestyle video & photography, both in studio and outside in various environments.• Author captions and posts across Instagram, Facebook and Twitter.• Able to write content in a style that appeals to both women and men ages 18 – 35 all across Africa.• Willing to foster discussion about these topics through comments and social media.• Collaborating on posts with major bloggers and Influencers. Show less
Content Creator
Oct 2017 - Mar 2023Lifestyle Blogger
Oct 2015 - Mar 2023

Umuzi Photo Club
Apr 2016 - Apr 2017• Implement new features to develop brand awareness.• Stay updated with trends in social media, design tools and apps.• Create social media strategy to align with business goals.• Set specific objectives and report on ROI.• Generate, edit, publish and share engaging content daily.• Collaborate with other teams to ensure brand consistency.• Communicate with followers, respond to queries and monitor customer reviews.• Write clear, attractive copy with a distinct voice.• Conducting key word research and web statistics reporting.• Contributing to social media engagement and brand awareness campaigns.• Using web analytics software to monitor performance of website.• Contributing to company and industry blogs.• Developing content marketing strategies & keeping up to date with current digital trends. Show less
Digital Marketing
Jul 2016 - Apr 2017Advertising Copywriter
Apr 2016 - Jul 2016

FCB International
Mar 2017 - Mar 2018Advertising Copywriter• Write clear, attractive copy with a distinct voice.• Interpret briefs to understand project requirements.• Collaborate with designers, PR and other professionals.• Conduct high-quality research and interviews.• Edit and proofread copy as needed.• Use SEO principles to maximize copy’s reach.• Monitor campaign effectiveness.

The Worx Group
Apr 2018 - Apr 2019Digital Marketing Coordinator• Create relevant, original, high-quality content for all channels.• Identify and improve organizational development aspects that would improve content.• Create regular publishing schedule and promote content.• Leverage the right tools to manage content.• Implement a content editorial calendar to manage content and plan specific, timelymarketing campaigns.• Integrate all channels of marketing (social media, SEO, email).• Manage or oversee all social advertising campaigns.• Perform research on trends and audience preferences. Show less

Pistol + Honey Digital Marketing
May 2019 - Oct 2019Social Media Manager• Develop, implement and manage social media strategy.• Define most important social media KPIs.• Manage and oversee social media content.• Measure the success of every social media campaign.• Stay up to date with latest social media best practices.• Ensure content is informative and appealing.• Monitor SEO, user engagement and content optimization.• Communicate with professionals to create a strong network.

Opera News Hub
Feb 2020 - Mar 2023Content Writer• Research industry-related topics.• Write clear, engaging, and informative content for website. • Proofread and edit articles before publication.• Submit work to editors for input and approval.• Conduct simple keyword research and use SEO guidelines to increase web traffic.• Promote content on social media.• Identify customers’ needs and gaps in our content and recommend new topics.• Ensure all-around consistency (style, fonts, images and tone).

Penquin
Aug 2022 - now• Design and execute results-driven social media strategies that align with company's marketing objectives and enhances brand visibility.• Plan, develop, and deliver high-quality, engaging content that resonate with target audience.• Track, analyse, and report on key social media performance metrics to inform decision-making and future strategies.• Work closely with cross-functional teams (brand strategy, client services, marketing, production, creative, PR) to integrate social media efforts with broader marketing campaigns.• Stay current with social media trends, tools, and platform updates, continuously innovating and adapting strategies.• Oversee engagement with the brand’s social media communities, responding promptly to comments, questions, and messages.• Create compelling, results-oriented content strategy proposals that drive new business acquisition.• Curate high-quality content for leadership team, ensuring their social media presence is consistent with the company’s overall marketing objectives.• Coordinate with leadership on messaging and thought leadership initiatives to amplify their influence on all digital platforms.• Work closely with internal marketing team to plan, promote, and execute events and activities that strengthen company culture.• Develop content that showcases internal initiatives, fostering engagement and a positive workplace environment.• Oversee content development, including copywriting, visual design, and video production, for both internal and external purposes.• Ensure all content reflects brand tone, values, and objectives, maintaining consistency across platforms.• Work autonomously and lead multiple social media projects, managing internal and client-facing responsibilities effectively. Show less • Actively engage with our community across social media platforms (Facebook, Instagram, Twitter, TikTok, Threads, LinkedIn, etc.), responding to comments, questions, and messages in a timely and thoughtful manner.• Provide real-time social media coverage of events, posting live updates, and capturing engaging moments for the community.• Monitor and engage with user-generated content, fostering a sense of community and encouraging brand loyalty.• Develop and implement strategies to increase follower growth, engagement, and retention, ensuring a strong and active online presence.• Respond to potential crises or negative feedback swiftly, in alignment with company values, turning challenges into opportunities.• Moderate social media pages to maintain a positive and constructive environment, flagging any inappropriate content.• Track, analyse, and report on community engagement metrics to measure success and inform future strategies.• Work closely with content creators, marketing, and customer service teams to align social media efforts with broader company goals and campaigns.• Contribute ideas for content based on community feedback, trending topics, and user preferences.• Keep up-to-date with social media trends, platform updates, and emerging platforms to optimise community management efforts.• Contribute ideas for content based on community feedback, trending topics, and user preferences.• Collaborate with the creative team to develop compelling and engaging content, including graphics, videos, and social media posts. Show less
Senior Community and Content Manager
Apr 2024 - nowSocial Media Community Manager
Aug 2022 - Mar 2024

Agile42
Mar 2023 - Apr 2023Social Media Marketer• Develop and implement effective social media strategies across platforms (Facebook, Instagram, Twitter, LinkedIn, etc.) to increase brand visibility and engagement.• Create, curate, and schedule engaging content (posts, videos, stories) that resonates with the target audience and supports marketing goals.• Plan and execute social media campaigns to drive engagement and conversions.• Track social media performance metrics (reach, engagement, conversions) and provide regular reports with insights and recommendations for improvement.• Monitor social media channels, respond to comments and messages in a timely manner, and actively engage with followers to build a loyal online community.• Stay up-to-date with the latest social media trends, tools, and platform updates, ensuring that strategies remain relevant and innovative.• Work closely with the content, design, and marketing teams to ensure cohesive branding and messaging across all digital channels.• Develop strategies to increase follower growth and engagement, ensuring a strong and active social media presence. Show less
Licenses & Certifications
- View certificate

Content Marketing
HubSpotNov 2016 - View certificate

Content Marketing
HubSpotNov 2016 - View certificate

Inbound Certification
HubSpotOct 2016
Languages
- enEnglish
- xhXhosa
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