Lyuben Stoychev

Experience

• 

  German-Bulgarian Chamber of Commerce

  Feb 2007 - May 2007

  Trainee in DE International
• 

  BauMax Bulgaria

  Aug 2008 - Mar 2016

  • Full managing of the marketing mix:- pricing: defining the price policy in the particular product group- product: analysing the customer needs, implementation of the new trends in the category- place: positioning of products in the store according to the customer needs- promotion: choosing the right marketing channel - TV, radio, OOH to promote the products in cooperation with the marketing department• Optimization of the assortment range - planning, inventory control and determining the service level and the role of the assortment range• Supply chain management - coordinating the process of the product’s movement from the suppliers (manufactures) through the retailer to the end customer; • Supporting the international Category Management regarding the implementation of important assortment decisions concerning the private brands categories Show less

  • Category Manager Sanitary, Heating and Air Condition

    Aug 2011 - Mar 2016

  • Junior Category Manager Flooring and Interior

    Jan 2011 - Aug 2011

  • Assistant Buyer Wood

    Aug 2008 - Jan 2011
• 

  Lidl Bulgaria EOOD & Co. KD

  Apr 2016 - now

  Purchasing department

  • Buyer, Fresh Meat & Fish

    Jun 2020 - now

  • Junior Buyer, Fresh Meat & Fish

    Mar 2019 - May 2020

  • Junior Buyer, Cosmetics and Household Private Label, Tobacco

    Apr 2016 - Feb 2019