
Marta Kushlyk

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About me
Lead Business Analyst | Product Owner | Data Analyst | CBAP | Mentor, Lecturer, Technical Interviewer
Education

National University Lviv Polytechnic
2013 - 2014Master's degree Administrative Management
Lviv Institute of Management
2009 - 2013Bachelor's degree Marketing
Experience

Interconnection Consulting
Sept 2014 - Oct 2017• Conducted comprehensive market analysis for more than 15 various industries in 60 countries. • Managed team of 4 market analysts. • Conducted consultation sessions with business stakeholders, as part of pre or post sales activities. • Preparation and conducting market surveys; • Data collection and visualization;• Final reports preparation (including market summary, economic environment analysis, market development and forecast, competition analysis);• Deep analysis and tracking of the surveyed industries; • Writing press-releases;• Creating sales offers; sales assisting;• Business communication with international partners • Data collection; • Business communication with international partners;• Preparation and conducting market surveys;
Senior Consultant
Apr 2017 - Oct 2017Market Analyst
Jan 2015 - Apr 2017Market Researcher
Sept 2014 - Jan 2015

KindGeek
Oct 2017 - Nov 2018Business Analyst• Conducted Discovery phase which led to signed SOW, built and delivered product to the market in 6 months.• Conducted more than 10 pre-sales• Developed user stories and acceptance criteria with a special focus on product logic and software quality that gave an increase in the quality rate of +10%.• Managed solution scope and established change management process which led to reduced scope creep.

SoftServe
Nov 2018 - Feb 2021Business Analyst• Successfully defined product scope and requirements through comprehensive analysis and specification, employing various techniques (user stories, use cases, process flow diagrams, ERD), leading to project delivery on time and within budget• Designed and supported implementation of solution which included integration between two systems, reducing customer data analysis time by 25%.• Conducted UAT dedicated to build vs buy decision which resulted in significant cost savings for the company • Constantly elicited requirements and reported status to diverse stakeholder groups including executive and VP level. Show less

LITS (Lviv IT School)
Sept 2019 - Jun 2023LecturerLecturer at course "Business Analysis Foundations".Topics:1. Requirements Documentation2. Requirements Prioritization3. Requirements Acceptance. UAT

EPAM Systems
Feb 2021 - May 2023Business Analyst, Data Analyst• Supported development of data pipelines to extract, transform, and load data from various sources into a centralized database, reducing page load time by 20 seconds.• Used dashboards (Kibana and PowerBI) to track trends, analyze conversion rates, identify, and troubleshoot issues that end-users faced, communicate insights to stakeholders, resulting in improved decision-making and increased conversion rate by 18%. • Orchestrated defining and prioritizing product features and planed their releases with alignment to business needs and meeting the deadlines, which resulted in increased users' time spent in-app by 26%.• Conducted market and competitor research to scope the features and define the MVP Show less

Intellias
May 2023 - Oct 2024Business Analyst• Performed product and project management functions, driving continuous delivery through effective roadmap planning and dependency resolution, resulting in a 15% increase in team velocity. • Conducted strategy analysis of multiple fintech platforms, defining current and desired states. Produced comprehensive documentation and ensured seamless implementation, resulting in in-time delivery to the market. • Constantly identified, monitored and communicated risks, defined the strategies for each of them. Show less

N-iX
Oct 2024 - nowCo-leading the Business Analysis & Product community at N-iX, enabling continuous learning and collaboration.• Organizing and hosting events, workshops, and discussions.• Designing initiatives that support career growth and upskilling within the organization. Combining Business Analysis and Product Ownership expertise to shape an AI-driven product that delivers real value.• Empathizing with users to identify challenges and define clear business needs.• Defining and prioritizing the product roadmap, balancing business goals and AI feasibility.• Driving implementation while addressing Gen-AI, RAG and LLM-specific considerations.• Evaluating and refining AI-powered features, ensuring continuous improvement and business value
Community Co-Lead
Jan 2025 - nowBusiness Analyst
Oct 2024 - now
Licenses & Certifications
- View certificate

Google Data Analytics Specialization
CourseraAug 2021 - View certificate

Exam Prep: Microsoft Azure Fundamentals (AZ-900)
LinkedInJan 2022 - View certificate

What Is Generative AI?
LinkedInMay 2023 - View certificate

SQL Tips, Tricks, & Techniques
LinkedInMar 2021 - View certificate

Certified Business Analysis Professional™
IIBAOct 2022 
Arts and Crafts of Business Analysis
SoftServe- View certificate

Business Analysis Foundations
LinkedInMay 2017 - View certificate

Advanced SQL for Data Scientists
LinkedInMar 2021 
Certification of Capability in Business Analysis
IIBADec 2019- View certificate

IIBA® Member
IIBAOct 2022
Languages
- ukUkrainian
- enEnglish
- poPolish
- deDeutsch
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