Prachi Golpalliwar

About me

I am an MBA Marketing candidate with a strong interest in Digital Marketing, Brand Strategy, Consumer Behavior, and Marketing Analytics. I enjoy transforming market data and customer insights into strategic campaigns that drive brand growth and meaningful engagement. My professional experience spans the software, automotive, and hospitality industries, where I have worked closely with customer data, market research, CRM systems, and business performance metrics These experiences strengthened my understanding of customer journey mapping, segmentation, targeting, and positioning (STP), along with hands-on exposure to marketing funnels and conversion strategies. I am particularly passionate about: • Digital Campaign Strategy • Brand Positioning & Storytelling • Marketing Analytics & Performance Metrics • Consumer Insights & Market Research • Content & Social Media Marketing I believe marketing is where creativity meets analytics — and I strive to bring both into every project I work on. Currently seeking opportunities in: Digital Marketing | Brand Management | Marketing Analytics | Growth Marketing | Product Marketing