Esraa Hosny

Experience

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  Radio Horytna

  May 2014 - Mar 2015

  Journalist

  - Gathered, corroborated, and interpreted the news.- Interviewed key persons (witnesses, sources, etc.) to obtain more information.- Established contacts and sources for use in future research.- Attended events.- Wrote and edited articles.

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  ElBEdaya

  May 2014 - Oct 2014

  Journalist

  - Kept up with all the local and global happening.- Sought out and investigated stories via my contacts, press releases, and other media.- Covered a wide variety of stories- Planed, edited, and wrote stories and articles to be broadcasted.- Attended conferences and a range of events.

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  Middle East News Agency (MENA)

  May 2014 - Jun 2014

  Trainee

  - Edited and proofread news to be published on the website then to the newspapers.- Cross-checked references and data.

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  Freelance

  Jan 2015 - Jan 2018

  Freelance Writer

  I was writing articles on a freelancing basis to some websites like Nooun, Sasa Post, and Wlaha Wogoh Okhra.

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  INJAZ Egypt

  Jan 2016 - Jun 2017

  Coordinator

  - Coordinated with INJAZ volunteers/trainers in classrooms to implement INJAZ programs in schools.- Implemented the INJAZ program in case of volunteers’ absence.- Evaluated both the training process and the trainers, and documented success stories of the participants.- Coordinated with schools’ administration regarding timing and period of INJAZ sessions.- Kept track of the participant’s attendance rate and gathered information related to schools.- Kept a good relationship with all stakeholders: schools’ administration, INJAZ volunteers, INJAZ team. Show less

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  Journas

  Aug 2016 - Sept 2017

  Social Media Marketing Specialist

  - Developed, implemented, and managed multiple social media platforms including Facebook, Twitter, and Instagram.- Implemented strategies for using social media channels for branding and generating traffic purposes.- Established relationships with online communities by identifying key influences.- Created timely and engaging content optimized for platform used and intended audience.- Managed and facilitate social media communities by responding to social media posts and developing discussions.- Assisted with crisis management, bad reviews, and negative news communications- Measured and reported on the performance of all digital marketing campaigns and accounts' performance. Show less

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  Master Foods

  Mar 2017 - Apr 2017

  Offline marketing coordinator

  - Conducted market research to know consumer requirements, habits, and trends.- Participated in events which their audience related to the kind of the company's products.- Assisted in analyzing marketing data such as campaign results, conversion rates, etc, to help shape future marketing strategies.- Undertook individual tasks of a marketing plan as assigned to me.

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  Medical Card

  Jun 2017 - Sept 2017

  Social Media Marketing Specialist

  - Developed a social media strategy and set goals to increase brand awareness, increase engagement, and increase qualified leads. - Wrote, developed, and strategized online content production and scheduling.- Communicated with followers, responded to queries in a timely manner, and monitored customer reviews.- Created and maintained company social media pages and profiles.- Managed budgets and maintained advertising spent records.- Prepared status reports.- Collaborated with Marketing and Sales teams. Show less

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  Red sea

  Jul 2017 - Oct 2017

  Social Media Marketing Manager

  - Performed research on benchmark trends and audience preferences.- Designed and implemented a social media strategy to align with business goals.- Generated, edited, published, and shared engaging content daily.- Communicated with followers, responded to queries in a timely manner, and monitored customer reviews.- Ran company social media advertising campaigns.- Analyzed and evaluated social media campaigns and strategies.- Coordinated with the sales team by filling the required data on the CRM system and communicating relevant information. Show less

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  2AD Agency

  Sept 2017 - Jun 2020

  - Worked with clients to create a social media strategy that collaborated with marketing, PR, and advertising campaigns, researched top influencers, competitors, and trends in clients’ industries.- Monitored market for customer service opportunities and initiated conversations on behalf of the client.- Analyzed and reported social media actions on a monthly basis for successes and new opportunities.- Collaborated with internal departments to facilitate clients' needs fulfillment.- Resolved complaints and preventing additional issues by improving processes.- Managed budgets and maintained advertising spent records.- Built and maintained strong, long-lasting client relationships with new and existing customers.- Worked with freelancers such as copywriters and designers to ensure content was informative and appealing.- Managed junior staff such as a social media executive or moderators.- Regularly liaise with clients via telephone, email, conference calls, or face-to-face.- Developed growth strategies focused both on financial gain and customer satisfaction.- Prospected for potential new local and international clients and turned this into increased business.- Created and improved proposals for existing and new clients.- Participated in the recruitment process for the marketing department and determined staffing levels for the department. Show less

  • Senior Account Manager & Business Development Specialist

    Jan 2018 - Jun 2020

  • Social Media Marketing Specialist

    Sept 2017 - Jan 2018
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  Butterfly Clinic

  May 2019 - May 2020

  Customer Service Manager

  - Supervised day-to-day operations in the clinic.- Interacted with customers on a daily basis, responding to their questions, guiding them to the appropriate service, and resolving customer complaints.- Developed customer satisfaction goals and coordinated with the clinic's staff to meet them On a steady basis.- Provided insights from customer data to the marketing team. - Maintained documentation to track customer requests and inquiries.

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  Cairo University

  Oct 2019 - now

  Business Development Instructor

  - Teach a course in Business Development.- Design, revise, and update the course and materials based on new developments in current events and research findings.- Create a learning environment that encourages students' involvement and participation.- Ensure students' engagement, awareness of course objectives, approach, and evaluation techniques.- Document students’ attendance, participation, and academic progress by giving and grading assignments, projects, quizzes that lead to a final grade. Show less

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  Value-Adv

  Nov 2020 - Sept 2021

  Sales Account Manager

  - looking and identifying the prospective client with advertising needs.- Conducting client surveys and background checks & advertising history, preference, and needs.- Contacting clients via telephone calls, and arranging meetings and emails to discuss the capability of their service in satisfying customer needs.- Preparing and offering proposals to clients indicating their interest in providing advertising services.- Explaining service features, the estimate of cost, and terms of service.- Maintaining a good working relationship with new and existing customers to establish a client base.- Conducting price negotiations with clients on behalf of an advertising agency.- Closing sales deals, securing contract approval, and ensuring the processing of all essential paperwork.- Attending advertising seminars and workshops to stay up-to-date with current developments in advertising sales.- Reviewing advertising sales services to ensure they meet client requirements. Show less

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  SciComm X

  Nov 2021 - now

  - Synchronize all project-related reports from the start, including planning, gathering information and resources, project execution tracking, and resolving maintenance, to a formalized project closure.- Create project plans, establish timelines and build budgets.- Report on progress and provide regular updates to upper management.- Manage multiple teams and assign work activities, including research, development, issue resolutions, status reporting, implementation, documentation, training, etc.- Work with other departments to ensure that project objectives are achieved within established timeframes. Execute quality checks on the assigned projects by taking regular updates on the reports, project analysis, and presentations.- Evaluate all the Project's progressions and suggest or recommend improvements to make the work efficient. Show less

  • Operations Manager

    Jun 2023 - now

  • Project Manager

    Nov 2021 - May 2023