Jennifer M.

Experience

• 

  Oluoch Olunya &Associates Advocates

  May 2012 - Nov 2012

  Front Office Specialist
• 

  FootPrint Paediatrics

  May 2013 - Mar 2014

  Administrative Assistant
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  Sian Flowers™

  Apr 2014 - now

  As a key accounts manager for a portfolio of selected international clients, my responsibilities entail;• Develop Marketing Strategies by creating comprehensive marketing plans tailored to the flower farm's goals, target audience, and products/services. • Stakeholder & Customer Relationship Management, to build and maintain relationships with customers, suppliers, and distributors through effective communication and support. • Comprehensive Market Research: Conduct market research to identify consumer & industry trends, competitor strategies, and opportunities for growth in the horticultural industry. • Sales Administration: Collaborate with the sales team to develop sales materials, presentations, and promotional campaigns to support sales efforts and achieve revenue targets. • Order processing from clients, liaising with the farms to check on progress; advising customers on shortfalls, follow up for confirmations. General oversight of order preparation especially for important lines/new lines or during events. • Event Planning: Organize and participate in industry events, trade shows, both in Kenya & the Netherlands to showcase the farm's products and connect with potential customers. • Analytics and Reporting: Monitor key performance indicators (KPIs), analyze marketing data, and prepare regular reports to evaluate the effectiveness of marketing campaigns and inform future strategies. • Sustainability Initiatives: Incorporate sustainability messaging and practices into marketing campaigns to appeal to environmentally-conscious consumers and promote the farm's commitment to eco-friendly farming practices. Show less

  • Marketing & Business Development - Account Manager

    Jun 2021 - now

  • Sales Marketing Administrator

    Apr 2014 - May 2021