Cheer Chiyue Ding

Experience

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  Shanghai Jiao Tong University

  Nov 2018 - Dec 2019

  Head of Design, Student Union

  • Co-organized for 5 school events, deliever campaign strategies, involving over 3,000 participants.• Led the design of publications and social media for a top-tier student organization, resulting in a 20% increase in account subscribers.

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  TED Conferences

  Dec 2018 - Apr 2019

  Lead Designer - TEDxSJTU

  • Lead Designer of Design and Marketing team for TEDxSJTU• Designed the key visual, campaign flyers to promote the event, garnered 2,000 online page views• Attracted 200+ attendees to event through working together with the rest of the team

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  Trip.com

  Apr 2021 - May 2021

  Teamwork Global - SEO copywriting

  Warwick TeamWork is a programme which brings together multi-disciplinary teams of students from across the globe to work on different projects for an organisation.- Successfully accomplished the SEO Copywriting Project:Hotels in Cities – City Guide for Trip.com and increased the ranking of contents in search engine results.- Learned and managed intercultural team collaboration effectively, improved the intercultural awareness and international networking skills.

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  Media.Monks

  Jun 2022 - Aug 2022

  Creative Designer

  Contributed to generating creative ideas and visual assets to enhance customers' experience in on-site and digital retail spaces, facilitatingideation, mockup, and deck creation with creative teams.Clients: UNICEF, Nike, Fender, Hennessy, Twitch Con, LG, Riot Games

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  Thonik

  Sept 2022 - Nov 2022

  Graphic Designer

  Delivered motion graphic and UI design for campaigns, brands, festivals, and cultural institutions worldwide.Clients: M+ Museum, SISD, Power Station of Art, Valkhof Museum, Museum Arnhem, Depot Boijmans Van Beuningen Museum, Holland Festival 2023

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  Medimate

  Nov 2023 - Apr 2024

  Founding Product & Brand Designer

  • Led the product design of an AI-driven meditation application medimate.ai, working closely with engineering team.• Identified and prioritized core product features by conducting user research, competitor audits, and market analysis,working with a cross-functional team of psychology scientists, AI experts, and software engineers.• Built a responsive landing page by leading copywrite, visual design, UX and front-end development using Figma and VSCode with AI assistance.

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  VCV

  Apr 2024 - Aug 2024

  Lead Digital Designer

  • Transformed complex GPU PaaS configuration process into an easy workflow by conducting user interviews and research to ensure the console catered to diverse non-expert users.• Ensured usability and visual appeal of the conversion-optimized marketing website atlascloud.ai by leading the design of information architecture, wireframing, prototyping, and branding.• Conveyed the product's value and the needs of target users by setting up recurring meetings with the CEO, product and marketing teams.• Ensured timely delivery of the website by introducing Webflow to streamline the workflows for a team of 3 people in design and front-end engineering. Show less

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  SES Satellites

  Sept 2024 - now

  Graphic Designer