Becky Yeap

Becky Yeap

Barista

Followers of Becky Yeap71 followers
location of Becky YeapPenang, Malaysia

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  • Timeline

  • About me

    Digital Marketing Specialist at Exabytes Group

  • Education

    • SMK Convent Butterworth

      2010 - 2014
      Sijil Pelajaran Malaysia
    • Chung Ling (National Type) High School 鍾靈(國民型)中學

      2015 - 2016
      Sijil Tinggi Persekolahan Malaysia
    • Universiti Tunku Abdul Rahman

      2018 - 2021
      Bachelor of Marketing (Hons) Marketing
    • Universiti Tunku Abdul Rahman (UTAR)

      2024 - 2025
      Master of Business Administration - MBA BUSINESS, MANAGEMENT, MARKETING, AND RELATED SUPPORT SERVICES 3.73/4.00
  • Experience

    • Starbucks Coffee Malaysia

      Jan 2017 - Jan 2018
      Barista
    • Avidity International

      Oct 2020 - Jan 2021
      Digital Marketing Intern

      I managed social media content by crafting engaging copy, scheduling posts, and analyzing performance metrics to optimize audience engagement and reach.

    • Idea Being

      Oct 2021 - Nov 2021
      Social Media & Project Management Executive

      As a Social Media & Project Management Executive, I supported project managers in planning and executing multiple projects, ensuring strict adherence to timelines and deliverables. Serving as the primary communication bridge, I maintained strong client relationships while optimizing campaigns through data-driven insights and social media tools to maximize impact.

    • IMedia Asia

      Jan 2022 - Jan 2024
      Ad Ops Executive

      As an Advertising Operations Executive, I managed multilingual platforms and executed data-driven campaigns to optimize performance and meet client objectives. Acting as the primary liaison, I coordinated cross-functional teams, ensuring seamless communication and timely project delivery. Proficient in social media tools, I tailored campaign strategies for impactful results and provided in-depth post-campaign analysis to drive continuous improvement.

    • Exabytes Group

      Mar 2025 - now
      Digital Marketing Specialist
  • Licenses & Certifications