Experience

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  Itaú unibanco

  Jan 2018 - Sept 2019

  Financial analyst internship

  • Developed data visualization dashboards in Tableau, transforming complex budget datasets into actionable insights and enabling real-time scenario projections, replacing manual reporting processes.• Contributed to the development of the 2018 and 2019 Insurance Budgets and played a role in defining project ROI calculations.• Created and monitored reports and collaborated in defining essential metrics for the Insurance products by channels

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  Uber

  Oct 2019 - Jan 2021

  Growth hacker

  • Played a key role in a cross-functional team that achieved a 50% increase in conversion rate by improving restaurant searchable tags, leading to a 10% revenue growth in Small-Medium Business(SMB) vertical.• Automated data integration from Salesforce to Uber Eats internal tool, streamlining workflow and reducing manual errors using python scripts.• Developed an internal product for scalable promotions and ads in the SMB sector, featuring a performance tracking dashboard. That increased offer adoption by restaurants by 50% month-over-month. Show less

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  Cloud humans

  Jan 2021 - Dec 2023

  Data analyst

  • Improved Operational Analytics: Conducted deep-dive analyses on user and operational data to uncover trends, optimize workflows, and recommend process improvements, resulting in measurable efficiency gains.• Data Pipeline Development: Built scalable pipelines using Apache Spark, Databricks, and Airflow, improving data processing efficiency by 30%.• ETL and Data Modeling: Designed and maintained 100+ ETL processes, ensuring data reliability and accessibility across financial, operational, and onboarding data.• Stakeholder Enablement: Delivered 50+ data tools impacting 500+ monthly stakeholders, improving analytical processes and decision-making accuracy.• Data Visualization Leadership: Created dashboards in Tableau, Metabase, and Looker to support operational insights and reporting. Show less

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  Midway

  Jan 2024 - now

  Product analyst

  • Product Vision Execution: Translated product objectives into codable and measurable components through detailed user stories and prioritized roadmaps, ensuring timely and successful delivery.• Enhanced Digital Solutions: Designed and implemented impactful features, including a secure password-viewing capability, boosting app activations by 20%.• Revenue Optimization via Strategy: Launched dynamic discounts on the app homepage, increasing user adoption by 8% and driving 10M+ BRL in monthly revenue.• Agile Development Leadership: Collaborated with design experts, program leaders, and engineering partners to ensure the seamless execution of features, leveraging JIRA for backlog management.• Analytics and Reporting: Built dashboards using Power BI and Databricks, enabling data-driven decision-making and improved user acceptance testing processes.• User-Centric Enhancements: Conducted user story mapping sessions and data-driven A/B tests to refine feature performance, aligning with user needs and business goals. Show less