Experience

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  Triangle marketing group

  Sept 1991 - Nov 1992

  Inside sales representative
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  Rosemary lavalley, barrister & solicitor

  Nov 1992 - Sept 1995

  Law clerk
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  Sbc media

  Mar 1996 - Aug 1996

  Public relations/volunteer coordinator

  Supporting member of the event management team, supporting the Publisher/Owner to for a three leg (BC, ON, QC) snowboard event tour.Responsible for: Volunteer Recruitment and Training, Media Communications, Directed Sponsor oriented promotional Video, Customer ServiceAccomplishments:* Collected 30 hours of event video coverage from Media Partners and directed editing of sponsor oriented promotional video* Trained Volunteer staff of 45 for three event locations (ON, BC, QC)

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  Firefox marketing

  Aug 1996 - Nov 1996

  Regional promotions manager

  Staff Recruitment, Training, Area development, Site Confirmation, Inventory Management, Reporting, Site Inspections

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  Sbc media

  Nov 1996 - Mar 1997

  Sponsorship/media coordinator - sbc jam tour '97

  Key member of the event planning and management team supporting the Sponsorship Director and Publisher/Owner to for a three leg (BC, ON, QC) snowboard event tour.Key Accountabilities• Sponsorship Lead Development• Sponsorship Sales Presentations• Media Strategy Planning• Media Partnership Negotiation• Media CommunicationsAccomplishments- Developed Media Kit for Sponsorship drive sent to 200+ qualified leads- Negotiated Media Partnerships with Radio: C-FOX, CHOM-FM; Print Media: Eye, Georgia Straight, Hour and Voir Magazine Show less

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  City of mississauga

  Mar 1997 - Sept 2014

  Managed land based recreational programming, leading a team of 41 to deliver preschool, sports, arts and crafts, dance and afterschool programs for the highest volume community centre in Mississauga. Reported to Community Programs Supervisor of the Erin/Churchill Meadows Group.Key Accountabilities• Community Programs Budget – Erin Meadows, Scenario Management, Forecast• Program Development, Management, Planning, Program Audit• Facility Marketing and Promotions• Staff and Volunteer Recruitment, Staff Evaluation, Payroll EntryAccomplishments- Managed 148 programs, $160,000 annual revenue- Introduced new camp initiative Sumer 2014 generating 20% incremental revenue- Lead training committee to reduce number of Camp staff training hours by 30% whilemaintaining integrity of training delivered- Introduced professional facility based promotional materials later adopted as theprototype for City wide initiative to be used by 18 facilities Show less Key member of facility management team operating multifunctional arena complex reporting to the Facility Manager and working in partnership with Sports Unit, Booking Office, and Manager of Film, Literary and Digital Events to achieve above average results.Key Accountabilities• Development, Program Development, Program Management, Program Audit• Client Relations, Customer Service• Budget, Forecasting• Marketing, Promotion, Advertising Sales Management• Retail Management, Supplier Negotiations, PurchasingAccomplishments- Brought in non-traditional clients to utilize facility downtime to increase revenues: Protocol Entertainment Inc. - Puck Hogs Feature Film - 2 week production; Team Canada - Men's Hockey Pre-Olympic Practice and Media Event for 2006 Olympics (Turin); G-20 Summit Security Force Training - Commissionaires - 2 weeks intensive training- Developed and Managed Advertising Sales Program- Developed Adult Men's Recreational Hockey League 120 teams annually- Developed business relationships with Hockey and High Performance Sports Training groups to ensure facility bookings and revenues were maximized year round Show less

  • Recreation Programmer

    Apr 2012 - Sept 2014

  • Marketing Coordinator

    Mar 1997 - Apr 2012
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  Lcbo

  Nov 2014 - Dec 2014

  Customer service representative - fixed term winter

  Working in a team environment, assisted customers in product selection providing recommendations using product knowledge during the busiest season. Received the highest performance evaluation possible.Key Accountabilities• Cashier and customer service duties: greeting and welcoming customers, sales, returns, carry-out, and end of day reporting• Assisting customers in wine and spirit selection from general list and Vintages; Pulling product for licensee orders, stocking shelves and creating displaysAccomplishmentsI made connections with customers each day enabling them to confidently make purchases of wine, spirits and beer for everyday, special occasion, and gift purchases during the peak season. I professionally represented the LCBO in my appearance, communications with customers and co-workers and, by providing exceptional customer experiences. Recommended for rehire. Show less

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  Wine rack

  Mar 2015 - Jun 2017

  Wine merchant

  Working independently and in a team environment, assist customers in product selection providingrecommendations using product knowledge.Key Accountabilities• Assisting customers in wine selection by sharing product knowledge and food pairing expertise• Store opening/closing, customer service, sampling, cashier duties end of day reporting• Replenishing stock, merchandising, building displays, store maintenance• Administrative duties including maintenance of stock transfers, verifying and bank deposits, inventory, ordering• Actively supporting sales and management teamAccomplishments- consistently outperforming KPIs in gross sales, transactions and dollar per transaction- received 100% on Mystery Shop program visit in first month of employment- acted as interim manager during manager leave Show less

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  Encore market engagement clients: ferrero canada ltd., the minute maid company

  Jun 2015 - Jun 2017

  Sales and merchandising specialist – toronto west (contract)

  Key member of the Impulse Acceleration Program team supporting the Customer Business Associate (Toronto West), and Regional Manger by booking wholesale bundles, selling direct to current and new accounts and to build distribution of new and existing product by managing a complete business relationship with customers through in person and telesales calls.Key Accountabilities• Effectively managing the territory and time effectively and efficiently• Ensuring that the majority of effort is spent against selling, servicing, merchandising• Reviewing and following POG, gathering field data• Identifying opportunities and building customer and wholesale/distributor relationships• Supporting TeamAccomplishments- Exceeded number of calls per day by up to 150% while exceeding expected sales and strike rate- Top producing salesperson in impulse channel Distribution Acceleration Program consistently outperforming KPIs- successfully prospected new accounts - secured new clients, orders and listings including multiple store enterprises- provided additional coverage of areas outside of assigned territory (London, Ontario, Nova Scotia) through in person and telesales coverage to increase success of the program Show less

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  The minute maid company

  Feb 2016 - May 2017

  Sales representative
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  Hobbs and company

  Jun 2017 - Jan 2020

  • Consignment Manager

    May 2018 - Jan 2020

  • Territory Sales Representative

    Jun 2017 - May 2018
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  Perigon beverage group

  Jan 2020 - Oct 2024

  Private ordering manager
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  Trajectory beverage partners

  Oct 2024 - now

  Brand manager, consignment