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Ayush Bhandari

Ayush Bhandari

Territory Sales

Followers of Ayush Bhandari1000 followers
location of Ayush BhandariLucknow, Uttar Pradesh, India

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  • Timeline

  • About me

    Consumer Insights & Research

  • Education

    • MPS

      -
      Junior schooling

      Elementary

    • LAL BHAHDUR SHASTRI INSTITUTE OF MANAGEMENT,NEW DELHI

      2012 - 2014
      PGDM-GEN Marketing

      Activities and Societies: Co-ordinator sponsorship cell, participated and won in various colleges events. PGDM

    • St. Fidelis college

      2003 - 2007
      High school

      High School

  • Experience

    • Philips Lighting

      Apr 2014 - Jan 2015
      Territory Sales

      Distributor and channel sales management for Philips India in 7 cities of Western UP in addition to brief exposure of working in geographies of Haryana, Punjab and New Delhi.Part of market mapping team to understand the distribution penetration of Philips lighting in Punjab.

    • Kantar

      Aug 2015 - Jun 2017
      Associate Research Manager

      Primary Market Research and product tests primary research for health food drink from GSK in Indian market. Also have experience in research and analysis for cigarette industry in Bangladesh working for British American Tobacco.Brand Tracking – Continuous brand tracking has been done to understand market evolution, changing trends in category usage. The key objective has been to monitor the company and its’ key brands performance month on month Volume Share Forecasting and Product Tests - For BAT Bangladesh to study the projected volume of new product offer & project volume of major brands available in the market, and various product test for launch of new offers from the brand.Analyzed top drivers for the brand – studied purchase decision impact & usage significance of the drivers using Structural Equation Modelling and correspondence mapping Show less

    • Metrix Research and Analytics

      Jul 2017 - May 2018
      Client Services Manager

      Research and consulting for the leader brands in electric fans category in India, As part of an ad hoc assignment conducted market sizing and manufacturers and wholesalers’ category insights for safety matches in India for a ITC.Handled continuous retail audit track for analysis of distribution matrices and insights with syndicated retail research team to support clients with data analysis and market intelligence for India market

    • Aviator 1903

      May 2018 - Apr 2020
      Business Manager

      Aviator 1903 is a Flight Simulator and Pilot shop located at the International departure of T3 IGI Airport Delhi. As a business head at Aviator 1903 my role includes end-to-end management of complete business operation. In the capacity of my role I included new products and applied online and offline marketing campaigns

    • Savanta

      Aug 2020 - Apr 2022
      Consultant

    • Grail Insights (now Escalent)

      Apr 2022 - now
      Project Lead

  • Licenses & Certifications

    • Emerging Methods and the Future of Market Research

      University of Georgia Center for Continuing Education & Hotel
      Mar 2022
      View certificate certificate