Sandra Wilson

Experience

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  Hilton

  Aug 2002 - Jun 2010

  Manager, Online Revenue Analysis

  Directed daily activities for a team of 6 analysts supporting 7 approved 3rd party distribution channels.Partnered with internal and external technical vendors to roll out new online distribution channels. Lead connectivity testing between our hotels and the new channel technical team. Recorded results, implemented adjustments, and provided feedback to stakeholders.Managed 3rd party channel relationships at the operations level. Collaborated with channel account managers to ensure hotels were set up optimally and captured incremental rates.Partnered with new portfolio of hotels coming into the Hilton system. Hosted weekly calls and followed a transition plan to ensure each hotel transitioned seamlessly across all 3rd party channels.Coordinated rate plan activation for promotional products on 3rd party channels. Worked closely with internal teams as well as 3rd party channel technical teams to ensure activation was achieved. Show less

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  Sabre Corporation

  Jun 2010 - Dec 2010

  Director, Revenue Systems and Optimization

  Supervised 3 Revenue Managers and 3 Travel Agent Specialists responsible for ensuring that hotels were optimized within the Global Distribution Systems and SynXis Central Reservation Systems.Implemented an audit process to assess YOY production decline by assessing current website design, functionality, and connectivity to the Central Reservation System. Shared findings with website team and hotel account manager.Developed Standard Operating Procedures for new hotels on boarding with SynXis in line with the Revenue Management Consulting services provided by Sabre Hospitality Solutions.Liaised between Implementations and Technology teams to find solutions for revenue impacting problems prior to Central Reservation System go-live. Show less

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  Hilton

  Apr 2012 - May 2023

  Collaborate with digital and website stakeholders to assist in testing the rollout of new products. Identify where process break-down exists and provide feedback and recommendations on expected and unexpected results. Recently rolled out a new room type initiative for approximately 6,000 hotels.Identify user experience defects with data intake forms. Create smart specification requirements allowing for a better user experience. Participate in testing and roll out to eliminate downtime and ensure products are available.Continuously write and improve processing guides for internal training purposes as well as create, revise, or retire hotel-facing knowledge articles.Manage a team responsible for providing support for Hilton proprietary systems such as OnQ Rate & Inventory support, Property Information Manager as well as 3rd party vendors like cvent, and the various Global Distribution System channels. Ensure that all hotels are responded to within 24 hours. Show less Managed rate level expansion project ensuring key partner hotels were optimally set up for rate level expansion. Project required evaluating rate plan set up, creating a rollout plan for 6 managers, and ensuring the appropriate hotels were addressed to meet the rollout deadline.Identified hotels with double-digit Smith Travel Research RevPAR Index decline and hosted calls to identify opportunities.Researched, created, and presented Hampton focused webinars for improved RevPAR growth.Utilized the weekly rate audits to address hotels with rate set up issues, implement fixes and teach best-demonstrated practices for rate set up. Show less

  • Manager, Operations

    Jan 2014 - May 2023

  • Manager, Hampton Brand Revenue Management

    Apr 2012 - Jan 2014
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  Omni Hotels & Resorts

  May 2023 - now

  Director, Digital Products