
William Wingfield

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About me
Area Operations Manager – North America @ Baker Hughes ➤ Driving regional operations and sales strategies by balancing customer engagement with strong team leadership to foster business growth and operational efficiency
Education

Colorado Technical University
-Bachelor of Science (BS) Business Administration and Management, General
Experience

Baker Hughes
Oct 2004 - nowPromoted to balance operations and sales duties, growing the business by 30%, maintaining margins, and leading area operations across North America (except West Coast) while focusing on long-term strategy and customer engagement. ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬➤ Operations Management: Adopted a long-term strategic approach to solve regional challenges by transitioning from daily operations to a quarterly strategy that reduced micromanaging and prioritized area over local focus.➤ Sales Leadership: Managed $140MM in P&L while guiding 100+ employees to maintain a $17MM inventory level, successfully growing the business by 35% through the strategic implementation of a field execution training plan.➤ Profit Optimization: Tightened costs to counteract a 7% increase in the cost of goods, judiciously placing resources to sustain profitability and secure the company’s financial health during market downturns. ➤ Strategic Implementation: Tailored strategies that increased operational coverage across North America by deeply understanding each area's customer base and resources, leading to an informed market and customer approach. Show less Developed strategies that not only maintained 80% of sales quotas amidst a 50% activity drop during COVID but also expanded operations, increasing sales by 35% annually by leveraging detailed tracking and operational enhancements.▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬➤ Operational Efficiency: In response to a significant decrease in activity, adapted operations to a lean model, utilizing a robust tracking system that preserved 80% of their sales targets despite a 50% reduction in active product lines.➤ Sales Growth: Visited each operational area to understand specific customer needs and team dynamics, fostering strong relationships that translated into a 35% year-over-year growth in sales and expanded market reach. ➤ Team Leadership: Faced with the challenge of managing a remote team during a slowdown, optimized communication and allowed team autonomy, which aligned with strategic goals and improved operational efficiency.➤ Strategic Adaptation: Led an overhaul during decreased industry activity that not only retained key performance indicators (KPI) but also set the stage for meeting 120% of sales targets in the subsequent recovery phase. ➤ Cross-functional Collaboration: Orchestrated an initiative to enhance inter-team collaboration across multiple cities, which streamlined operations, significantly increased sales efficiency, and enabled the team to exceed their potential.➤ Operations Optimization: Optimized wellbore interventions by leveraging expertise across 26 completions product lines, strategically balancing time and resources to enhance profitability while enabling diverse applications from drilling to production through direct leadership and comprehensive strategy adjustments. Show less
Area Operations Manager – North America
Nov 2021 - nowArea Sales Manager
Jan 2018 - Nov 2021Sales Team Lead / Account Manager – Mid-Continent Business Unit
Jan 2013 - Jan 2018Service Center Manager / Field Coordinator
Oct 2007 - Jan 2013Service Supervisor
Oct 2004 - Oct 2007
Licenses & Certifications

Sales Coaching Certification
Baker HughesJan 2020
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