Zaigham Ali ASM Packages Convertors Ltd (Retail Operations)

Experience

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  Ufone

  Jul 2010 - Jul 2010

  Internship Trainee

  Sales management and Marketing products techniques

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  Abbott

  Aug 2010 - Nov 2011

  Territory Manager

  • My responsibilities were planning, organizing and execute product presentation to Doctors regarding the therapeutic use of the product, mode of action, features and benefits.• Plan each call through the proper identification of appropriate product to create awareness andeducate clients on products and sell to target accounts.• Observe, record and report competitor activities executed in the territory• Attain assigned sales, prescription, and market share goals.

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  Naubahar Bottling Company (Pvt.) Ltd. Gujranwala Pakistan

  Nov 2013 - Mar 2017

  Sales Development Manager

  • Ensure achievement of sales targets• Daily & monthly meeting with team members regarding sales target & market share.• Conduct BTL and Merchandizing activities successfully• Responsible for the supplies to key accounts & given territory.• Daily visits of market & make market visit report as per schedule.• Ensure proper utilization of Company assets & TOT's.• Ensure 100 % execution of all schemes, promos & discounts.• Ensure effective spend of trade budgets to maximize sales.• Tracking & timely settlement of market discounts and claims.• Ensure availability of all brands & packs and chiller integrity.• Market development through N.A.D and Conversion.• Closely look at competitor’s activities.• Maintain distributor’s satisfaction & interest and communicate company policies. Show less

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  Mitchell's Fruit Farms Limited

  Mar 2017 - Dec 2018

  Area Sales Manager

  • Develop plans and strategies for Volume delivery and sustainable growth in the area.• Target Management• Daily meeting with sales team• Ensure implementation of all new Initiatives and category specific plans• Execution of BTL and Merchandizing activities successfully• Implementation of Joint business plan and regular reviews to ensure compliance• Preparing Action Plans for the individual & sales force • Training and development & Proper Resource allocation.• Increase numeric and weighted distribution of all Brands and SKUs.• Execution of Trade Offers and Promotions jacking up Wholesale and Direct Store Delivery Channel.• Working on cost efficiency, control expenses to ensure healthy profit ratio.• Ensure customer’s required finances and Profitability (ROI) Show less

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  Dawn Bread

  Dec 2018 - Feb 2022

  Area Sales Manager

  • Implement Sales plans and strategies for Volume and sustainable growth.• Daily meeting with sales force to generate maximum sales & monitoring business performance.• Pay Focus on Business Development (Include New Sector Planning) and Sales team development• Distribution Development & Increase Sales force efficiency through OJT and personal trainings.• Increase net sales revenue and weighted distribution by rationalize discounts and proper utilization of KBIs • Achieve monthly, quarterly, and annually sales targets as per company policy.• Achieve secondary volume with all SKUs range.• Ensure Route Optimization and Feasibility with sectors wise PJP Planning.• Ensuring Return/Replacement Control for each sector• Ensure efficient utilization of Budget and all activities • Focus plans on Niche Markets & Successfully managed BTL and Merchandizing activities• Ensuring proper stock cover at Distribution & Warehouse as per company policy.• Ensure best practices of warehousing and trade Show less

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  Packages Group

  Feb 2022 - now

  • Ensure achievement of agreed Targets/KPIs & Growth for the assigned territory• Develop and Implement field sales plan (Trade Promotions/WS Loyalty Programs)• Effectively Manage Direct Distributors/SD’s and their Pri/Sec operations • Responsible for the execution of the Channel Category plans at the PSP/PGP Outlets as per the channel and category prioritization• Responsible to provide quality and on-time information • Floor Wraps & Budget Allocation for Perfect Stores• Ensure adherence to all Company principles and policies (COC)• Coach, Motivate and Develop Distributor’s, TI and Direct Sales Force• Ensure ROI and Distributions P&L Monthly• Ensure continuous improvement in system for smooth Sales Operations Show less

  • Area Sales Manager BUCP

    Apr 2024 - now

  • Area Sales Manager BUCP

    Feb 2022 - Apr 2024