Nishant Agarwal

Experience

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  SMG Convonix

  Dec 2013 - Sept 2016

  Campaign Management Specialist with more than 2.5 years of experience in optimizing and managing campaigns in Search, Social and Display Platforms.

  • Campaign Specialist

    May 2015 - Sept 2016

  • Analyst

    Dec 2013 - Apr 2015
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  Google for IGS

  Sept 2016 - Feb 2018

  Campaign Specialist

  • Design and execute digital marketing strategies for the clients.• Create and Manage Online Campaigns that helps build Awareness, Engagement and Business for the clients.• Identify potential sales opportunities and manage the complete sales process to completion.• Regular interaction via conference calls with Onshore clients about the account structure and improvement.• Monitor effective benchmarks for measuring the impact of media programs, and analyze, review, and report on effectiveness of the campaigns in an effort to maximize results.• Interacting with different google platforms like Google Analytics, Firebase, Adwords Editor and Site Performance Tools.• Keeping in touch with Ad Preview, Adwords Policy and Youtube Team for better optimization.• Client Meetings to discuss Media Plans, Marketing Strategies and Budget Allocation. Show less

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  PHD

  Feb 2018 - Oct 2021

  • Developing Performance Marketing (Google Ads, Bing, E-com) Strategies for the clients.• Create and Manage Campaigns that helps build Awareness, Engagement and Business for the clients.• Client Meetings to discuss Media Plans, Marketing Strategies and Budget Allocation.• Interacting with different google platforms like Google Analytics, Firebase, Adwords Editor and E-com Platforms like Amazon, Flipkart, etc.• Work in coordination with other channels team to provide the integrated solution for the business Show less

  • Group Head - Performance Media

    Sept 2019 - Oct 2021

  • Supervisor - Performance Media

    Feb 2018 - Sept 2019
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  Dentsu international india

  Nov 2021 - Jan 2023

  Group Head
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  HP

  Jan 2023 - now

  Search Lead - India, BD & SL