Bonnie Massa

Bonnie Massa

Instructor

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location of Bonnie MassaGreater Chicago Area

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  • Timeline

  • About me

    President at Massa & Company, Analytics for Marketers | Past President, AMA Chicago

  • Education

    • Lambuth college

      -
      Bachelor of Arts (B.A.)
    • Lambuth University

      -
      B.A. Speech and Theatre
  • Experience

    • Tennessee Technological University

      Jan 1977 - Jun 1979
      Instructor

      As a part time Instructor, I taught Public Speaking to barely tolerant Freshman for two years.

    • Carolina Marking Devices

      Jan 1983 - Jan 1984
      Sales Representative

      Responsible for direct sales to clients and prospects within a 14 county area. Opened 100 new accounts in first 90 days.

    • Massa & Company, Inc.

      May 1985 - now
      President

      Provide analytics database marketing and web analytics consulting services to small and medium sized businesses on all aspects of database design and management, business analysis and data segmentation, software training, and account management. Quickly and efficiently improve marketing results through predictive analytics!

  • Licenses & Certifications

    • Conversion Optimization - Trained Practitioner

      Market Motive
      View certificate certificate
    • Social Media - Trained Practitioner

      Market Motive
      View certificate certificate
    • Web Analytics -Trained Practitioner

      Market Motive
      View certificate certificate
    • Google Analytics Individual Qualification

      Google
      May 2010
  • Volunteer Experience

    • President

      Issued by AMA Chicago on Jul 2017
      AMA ChicagoAssociated with Bonnie Massa