Jerome Knott

Experience

• 

  Air New Zealand

  Jul 1996 - Mar 2002

  Based in the sales office, involved in new fares distribution working with Pricing Manager, group bookings and in-house key account support. Also worked closely with National Field Sales team, participated in company trade events, and attended trade shows. Based at Air New Zealand Head Office, dealing with the Travel Trade and Direct public. Included 3 months testing International E-ticketing before launch. Work conducted through Carina, Merlin and QIK CRS systems.

  • Business Support Executive

    Mar 2000 - Mar 2002

  • Reservations and Ticketing Consultant and Relief Supervisor

    Jul 1996 - Mar 2000
• 

  Conference Co-ordination

  Nov 2002 - Mar 2003

  Event Co-ordinator

  Working on behalf of corporate accounts, sourcing and placing specialist events throughout the UK. Involved close client / supplier working relationships.

• 

  Cyberes Systems Limited

  Mar 2003 - Jun 2004

  Responsible for the development of Cyberes' new Cyberes Booking System and Fares Management System. Being online internet tools to be used directly by travel companies, agencies and consolidators. Working closely with the computer programmers to provide the travel and Sabre GDS knowledge required to ensure the new systems functions are suitable for the travel market being aimed at. Responsible for revenue growth and account management of 80 key travel agents, conference and event organiser accounts on behalf of a flight consolidator. Responsible for evaluation of new business and the development of customer relationships.

  • Product Manager

    Sept 2003 - Jun 2004

  • Account Manager – Internal Sales

    Mar 2003 - Sept 2003
• 

  Air New Zealand

  Sept 2004 - Oct 2020

  Accountability for the management of the Grabaseat business as a key retail online and marketing channel within Air New Zealand. Ensure growth opportunities are explored and innovations are introduced to maximise the potential of the Grabaseat proposition. Growing the channel by 50% to $100m+ revenue returns for the first time in its history. Managing the hard working NZ/PI Region Product & Pricing team to develop and drive the implementation of the Product & Pricing strategy across direct and indirect channels. Working collaboratively with a range of key stakeholders to build outstanding working relationships to exceed the regions revenue targets Responsible for driving Grabaseat eCommerce retail activity and providing analysis. Producing proposals to Revenue Management analysts to gain access to Grabaseat inventory across the Air New Zealand network Responsible for supporting International Region's eCommerce sales activity. Reporting and analysis of eCommerce sales activity to monitor trends and successes to determine what opportunities can be taken advantage of. Day to day stakeholder and relationship management with international eCommerce and Marketing teams based in Asia, North America and Europe Responsible for UK and Europe eCommerce sales activity. Growing the channel by 400% to £25m+ revenue returns. Ensuring all available airfare product is available for sale through UK and EU website booking engines, in partnership with UK Pricing team and NZ Tariffs team. Co-ordination of the day-to-day processes with Online Sales team in Auckland, to ensure the UK/EU Region’s eCommerce, digital and email marketing activity and Digital developments are delivered

  • Manager grabaseat

    Apr 2015 - Oct 2020

  • Manager Product and Pricing

    Mar 2014 - Apr 2015

  • Grabaseat Revenue Analyst

    Oct 2011 - Mar 2014

  • Senior Online Performance Specialist - International Markets

    Nov 2008 - Oct 2011

  • eCommerce Executive Europe

    Sept 2004 - Nov 2008
• 

  Protecta Insurance New Zealand Ltd

  Oct 2020 - now

  Online Digital Manager

  Responsible for creating a marketing and digital strategy and collaborating with the Protecta business to implement this across the Dealer and Direct channels. Specific ownership of Protecta Insurance’s email and digital marketing campaign activity; Dealer and Direct websites; Dealer online learning compliance and communication tool (ELMO); the brand; and digital projects. A key role for the Protecta Insurance business as it moves to a digitally-led marketing approach.