Thom Feeney

Experience

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  Flyering Scotsman

  Mar 2010 - Sept 2012

  Promotions Manager

  Owned a business organising production and promotion of over 75 acts at Edinburgh Festival Fringe, Melbourne International Comedy Festival and Adelaide Fringe.

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  Summit - Changemakers in Online Retail

  Oct 2010 - Apr 2011

  PPC Marketing Client Executive

  Managing Pay-per-Click (PPC) accounts in search engines including Google, Bing, Facebook and YouTube at an agency on behalf of Topman and consumer organisation, Which?

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  York Theatre Royal

  Oct 2011 - Oct 2012

  Press & Media Manager

  Developed press/marketing campaigns and managed associated budgets Built and maintained relationships with local, regional and national press and mediaCreated and commissioned engaging content for press, blogs and social mediaManaged a team and hired intern staffOrganised Press and VIP Nights and built relationships with attendees

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  Half Moon Young People's Theatre

  Oct 2012 - Jan 2014

  Communications & Development Manager

  Developed new communication strategies, including launching digital mediaProject managed new website build and maintained site (Wordpress CMS)Wrote appropriate copy across brochures, website, flyers and press releasesManaged content creation including photos, blog and weekly e-newsletter Created artwork (Adobe Photoshop) and distributed print marketing materialsLiaised with tour venues and incoming companies to ensure promotion of productionsManaged Box Office and oversaw Front of House and visiting art exhibitions. Show less

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  Noodle Live

  Nov 2013 - May 2015

  Marketing Manager

  Managed website and blog including SEO and Google AnalyticsResponsible for Google, Facebook and Twitter Ads Managed press and media outreach and campaignsResearched sales prospects, created packs and pitched to clientsCommissioned video, motion graphics and print media

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  Desmos

  Jun 2015 - Jun 2020

  Creator - Greek Bailout Fund & Greek Crowdfund

  In June 2015 I started the Greek Bailout Fund crowdfunding campaign, attempting to raise €1.6bn for the Greek people. The campaign went viral across the world and reached close to €2m.I created a second campaign which successfully raised €290,000 (the first campaign had to be refunded as it didn't reach the target!). Working with Athens-based charity Desmos, I used the money to employ 15 young people in charities across Greece with three goals:1. to help young people gain significant professional experience2. to help organisations build their capacity and develop their work3. to help maximize their social and humanitarian impactA second 'Desmos for Youth' programme in 2017 employed a further 11 young people, supported by $100,000 grant from the Hellenic Initiative, $50,000 from VISA and a third crowdfunding campaign which raised $45,000.For the majority of participants, their jobs through 'Desmos for Youth' have been their first paid position, while for 30% of the charitable organisations, the young people hired through the programme have been their first employee. 86% of participants have continued to work either for the same organisation or other employers thanks to their participation.Thanks to the positions funded through the programme, 82,000 individuals have benefitted receiving crucial support, while 26 young adults gained significant professional experience, financial independence and the opportunity to grow.Desmos continue to run the programme and its success enabled them to gain further funding for a third instalment in 2021.“Desmos for Youth has changed my life. Desmos inspires me and I feel very lucky to have participated in the program!” - Marilena Kakkou, Educational Programs Manager, Organization Earth (Desmos for Youth participant) Show less

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  WeWork

  Jul 2015 - Feb 2016

  Associate Community Manager

  Consistently one of the top sales records in London.Increased occupancy of one 1,200 capacity building from 45% to 85% in 3 monthsEnsured office building fully operational and managed team of building staff.Managed member billing, invoices, late fees and evictions. Created & hosted WeWork After Hours music/comedy gigs to generate leadsOversaw the installation of new mobile phone booster equipment, VOIP system and new processes within two buildings.

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  Swishd

  Feb 2016 - Feb 2017

  Swishd was an on-demand delivery startup. I worked closely with the CCO to segment our target market and build a marketing strategy for attracting new B2C, SME and Enterprise level clients. Marketing channels were expanded to launch PPC, SEO, social media and email marketing. Alongside this, and central to the new strategies was a rebrand of the organisation and development of tone of voice and brand values. Sadly, a funding and investment deal broke down and the business was wound up before the launch of the rebrand. Show less

  • Head of Marketing & Customer Insight

    Nov 2016 - Feb 2017

  • Business Development Manager

    Feb 2016 - Oct 2016
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  Funder Sweden AB

  Mar 2017 - Dec 2017

  CMO

  Chief Marketing Officer with specific focus on launching crowdfunding platform Zohero.com in English-speaking countries.Established new branding, values and voiceCreated business development framework and automationUsed customer insights to feed into product developmentTranslated Swedish site into English languagePitched the business to potential investors

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  Norrsken

  Jan 2018 - Oct 2022

  Managing Norrsken House Stockholm and Norrsken's partnerships in Sweden.Norrsken House is Europe's biggest hub for impact and technology, an office space for entrepreneurs with a vision to make the world a better place. We want to create an environment that supports these entrepreneurs to do as much good as possible. Curating a community of brilliant people and hosting world-class events is part of how we do reach this goal. I have also been responsible for building Norrsken's partnerships with Leaps by Bayer, Nordea, Nordic Capital, PwC and Stockholms Stad. Show less

  • General Manager, Norrsken House Stockholm

    Jan 2019 - Oct 2022

  • Events Manager

    Jan 2018 - Jan 2019
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  The Park

  Nov 2022 - Jul 2024

  Managing operational departments: Hospitality, F&B; Studios & Events, Facilities, Coworking/Community and Partnerships

  • Chief Operating Officer

    May 2023 - Jul 2024

  • Head of Workspace, Community & Partnerships

    Nov 2022 - Apr 2023
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  NyföretagarCentrum Stockholm

  Mar 2024 - now

  Board Member (Suppleant)

  NyföretagarCentrum Stockholm's mission is to stimulate long-term growth in the local area. We do this through training, counselling and mentoring programs for anyone who wants to start their own business or who wants professional advice in new business matters. Thanks to our broad outreach and engagement, we have built up an extensive network and contact areas for anyone interested in what entrepreneurship and small businesses can create. All of our activities are free thanks to our partners who support us, both financially and with personal expertise and commitment. Show less