Maggie Koenig

Experience

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  Premier Health Systems

  Dec 2003 - Aug 2006

  Management Information Specialist

  • Conducted database maintenance for healthcare providers.• Utilized MS Access, MS Word, MS Excel and an internal database application for upkeep of claims and patient/provider information.

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  Neiman Marcus

  May 2005 - Aug 2005

  Men's Sportswear Intern

  • Responsible for all aspects of the stockroom and sales floor operations, which included organization and merchandizing of all products.• Recorded daily sales, assigned monthly sales goals to employees and tracked employees’ timesheets.

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  Neiman Marcus Group

  Aug 2006 - Dec 2015

  • Responsible for managing and executing all in-store and off-site events from planning stage to post-event follow-up. Ranging in size and scope from day to day store events of 10-100 people, to off-site events of 500 + guests. • Manage and control the public relations budget to keep events on budget and meet return on investment goals. Perform cost analysis and report to the corporate office. • Built strong relationships with bay area community, press, and fashion bloggers.• Increased media coverage for store events through the use of those press relationships and their social media outlets. Track and prepare internal quarterly media reports for corporate offices. • Prepare store promotional materials for internal use of social media outlets (e.g., Twitter, Instagram, Facebook, & Foursquare) to increase store visibility and community outreach.• Directly responsible for managing the store events calendar and coordinating all event scheduling with corporate public relations office, retail vendors, senior executives and department managers. • Developed and implemented a daily storewide communications format detailing upcoming events and corporate marketing initiatives. • Lead and manage the communications and training of new customer acquisition programs for store associates. • Responsible for training and assisting store team members with new technological selling advancements, i.e. iPhone, iPad, Customer Facing Apps, and provide feedback to corporate offices. • Perform senior executive responsibilities, including providing leadership and direction to store associates and resolving customer service issues. Show less • Planned and executed all store events, including trunk shows, fashion shows, designer appearances, and corporate events from initial planning stages to day-of logistics and post-event follow up.• Networked with groups in the community to drive new customers into the store.• Managed the public relations budget with accountability for a 40:1 return on investment for events.• Managed the annual charitable donations budget. • Actively trained and championed the e-mail and marketing systems (i.e., FIRST and SAEmail).• Managed and facilitated new accounts and the Neiman Marcus loyalty program, InCircle.• Partnered with the management team to inspire sales associate participation at store events.• Worked with the local media on event promotion, product placement and store visibility initiatives. Show less

  • Public Relations & Events Assistant Manager

    Jan 2011 - Dec 2015

  • Public Relations & Events Assistant

    May 2007 - Jan 2011

  • Men's Coordinator

    Aug 2006 - May 2007
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  Freelance, self-employed

  Nov 2015 - now

  Freelance Event Manager

  Services Provided: Pre-Event Planning, Vendor Coordination, Creative and Communication Planning, On Site Event Execution and Management

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  TPG Global

  Nov 2015 - Jun 2017

  Executive Assistant

  ● Assisted with logistics for large scale trainings, recruiting, and social events● Responsible for the scheduling and execution of the weekly Capital onsite meetings● Liaised across departments and locations within TPG Global● Provided administrative support for 3 top executives; including monthly expense reporting, travel planning, and daily schedule planning/management

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  The Rock It! Co.

  Jun 2017 - Jun 2020

  Director of Event Operations

  ● Lead all aspects of event planning for client events, including regional sales meetings, annual conferences, trade shows, and sales incentives events ● Developed client event proposals, which outlined multi-tiered event options, including relevant add-on offerings such as interactive networking and social gatherings● Negotiated venue, entertainment, transportation and hotel contracts on behalf of clients by fostering relationships and partnership within each industry● Built and oversaw individual event budgets, ranging from $5,000 - $1 Million, ensuring that costs stay below projections, while event exceeded expectations ● Collaborated with all stakeholders to ensure client satisfaction, facilitated seamless attendee registration, and achieved measurable event goals ● Managed and lead onsite event teams to ensure near flawless event execution ● Clients included ben admin technology companies, management consulting company, HR tech consulting company, and hourly worker marketplace company Show less

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  Beemok Capital

  May 2021 - Aug 2021

  Executive Assistant
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  ACI EVENT GROUP

  Aug 2021 - now

  Senior Event Planner