Michelle O'Neal

Experience

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  The Jacobs Agency

  Jan 1993 - Jan 1996

  Marketing Manager/Client Relations Manager

  An accomplished marketing and creative communications professional with experience in consumer packaged goods, brand strategy and positioning. Developed marketing and promotional concepts/strategies for client objectives. • Leader in vision, strategies, and tactics by developing marketing plans. Maintaining and increasing revenue from customers using primary and secondary research.• Managed execution of tactical elements of marketing programs with Hardee's and Coca-Cola, including developing promotions, working collaboratively with advertising creative team, ensuring communication to store associates, vendors, etc., Resulted in driving beverage transactions upwards of 4% and incremental revenue by $500,000 in the southeast region. Show less

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  Drapery and Design

  Jan 1998 - Jan 2013

  CEO at Drapery And Design

  Founded small business known as Drapery and Design. New business startup increasing profits by 20% year over year to include design and drapery workroom studio. Well-respected business within the North Atlanta community and local design industry. Developed and managed companies Facebook social media site. Developed and maintained profitable relationships with clients. Scope of projects to include commercial and residential design. Bottom-line money-maker with entrepreneurial attitude and advocate for fostering a positive work environment. Successfully managed projects within budget and on schedule. Tasks included:• Business development | consultative sales.• Design scope presented to client with the use of story boards and product presentation.• P|L Statements• Office Management/ Vendor Relations • Managed business cash flow and inventory.• Manage social media with updates on new products and lead generation. Show less

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  FMSI

  Oct 2013 - Aug 2015

  Applications Support Manager

  • Coached customers to strategize organization decision opportunities to ensure their actions with the FMSI products addresses their pain points and result in the expected accountability and performance efforts for their end users.• Created organic growth by suggesting products and services.• Primarily focused on account maintenance and support with an emphasis on delivering outstanding service to business users to include on boarding of new clients, issue resolution, product knowledge.• Managed projects and provided support for developers and client relations teams with contract renewals, upgrades and conversions.• Developed the formal Support Desk department for FMSI to assist with the client relations department.utilizing the tracking software Zen Desk, for issue resolution along with the development of a self-service help site for end users.• Acted as business analyst to gather customer business requirements for product development.• Contributed individually as well as collaborating in cross-functional teams to translate customer needs and requirements into application solutions. I.e., Product Managers, Developers, Production departments.• Worked with historical transaction data and spreadsheets from financial institutions which impacted the needs of the stakeholder. Show less

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  BreakAway Loyalty

  Jan 2016 - Nov 2016

  Account Manager | Client Services

  • Served as primary point of contact to senior management and C-Level decision makers - provided ongoing relationship development by delivering proactive/reactive service solutions.• Assisted with business opportunities, including identification of organic growth within existing client base, development of proposals (including estimated budgets), and development of presentations aiding sales when appropriate. Manage Contract Renewals and SLA’s.• Utilized Website tracking and Google Analytics reporting.• Investigated client needs on a daily basis and expedited solutions (i.e. custom trainings, development changes, client support prioritizations). • “Trusted consultant and advisor” to the client by learning and analyzing the client’s business and then offering best practices to encourage the development and growth of the financial institutions credit card program. I suggested ways to increase card base and account holder involvement with the use of program analytics and campaigns. • Represented the company at client on-site meetings for client presentations and yearly updates.• Implemented client initiatives that include brand development, website modifications, updates and project implementations, strategy development, and marketing campaigns from inception to completion.• Strong project management skills through the use of project logs & status dashboards.• Collaborated with Project Team and Development to identify and implement new solutions to complex technical/business issues. • Effectively managed SOW | DRF’s and provided status updates to clients. Able to communicate effectively to the client on deadlines and project statuses. Show less

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  Yardi Systems

  Dec 2016 - now

  Technical Account Manager

  * Provide consultative, implementation and technical support to a group of assigned clients in order to manage business operations and affordable functions in the software.* Performs system and business process reviews and other service reviews and makes recommendations on best practices.* Implements software products by assisting clients with system implementation, training, and technical support. * Researches, analyzes and resolves software issues. * Supports software product customization based on client requirements.* Works on a regular basis with internal resource teams to include: training, conversion, sales and development. Show less