Jennifer Ross, M.S.

Experience

• 

  YWCA of Greater Atlanta

  Jul 2007 - Aug 2007

  Marketing Assistant

  • Assisted Marketing Director in creating copy for mailers to prospective donors to generate interest in the annual fundraising event• Generated and maintained database of product vendors and prospective donors used to maintain contact and track contributions

• 

  Young Audiences, Woodruff Arts Center

  Oct 2007 - Dec 2009

  Program Sales Associate

  • Coordinated assembly, residency and workshop programs generating $207K revenue in FY09.• Exceeded 50% of FY09 sales goals, upselling 40% of client base • Maintained meticulous records for 250+ clients• Designed training materials for new members of program sales team to streamline operations.• Presented training for targeted sales/marketing efforts• Created copy for external newsletter, e-blasts, website and marketing materials

• 

  Emory University - Goizueta Business School

  Jan 2010 - now

  • Created the BBA Bright Program to provide academic support and individualized student success strategies• Develop seminar content and deliver weekly seminar sessions to address emerging challenges and trends impacting student learning and development• Conduct 1:1 weekly coaching of 12-15 students to ensure successful matriculation BBA Program • Manage the allocation of resources for the “BBA Book Fund” to support the procurement of course materials for students with demonstrated financial need; facilitate bi-annual budget review process, verify student eligibility, evaluate program effectiveness, present program data annually to dean and stakeholders to support fundraising efforts to ensure longevity of the fund Show less • Provide strategic planning for dozens of major recruiting initiatives (BBA Treks), career center programming (Instruction Sessions, Panels) and employer events (Coffee Chats, Office Hours and Diversity Sessions) annually • Provide customized engagement strategies for companies interested in recruiting BBA students to increase opportunities for full-time/internship placement: Including strategic planning to increase brand awareness, overseeing customized recruiting activities, tracking success indicators for programming to predict trends and inform recruitment strategy conversations• Serve as academic advisor for BBA students upon entry into the BBA Program: Including detailed reviews of assessments, academic advisement with regard to course selection and credit requirements & providing any referrals necessary to ensure the success of the student within the program• Lecturer for BUS 380A and other career related events and programs to increase awareness within the student population of resources, tools and strategies Show less • Provided customized engagement strategies for companies interested in recruiting BBA students to increase opportunities for full-time/internship placement: Including strategic planning to increase brand awareness, overseeing customized recruiting activities, tracking success indicators for programming to predict trends and inform recruitment strategy conversations• Served as academic advisor for students upon entry into the BBA Program: Including detailed reviews of assessments, academic advisement with regard to course selection and credit requirements & providing any referrals necessary to ensure the success of the student within the program• Created marketing content for internal and external clients to include; One pagers detailing CMC FAQ’s & recruiting information, management of social media platforms including content sourcing and strategic content placement to increase overall awareness of BBA CMC activities and engagement opportunities• Contributed to and collaborated on CMC Labs content including presentations on Eagle Ops recruiting software, social media presence, using LinkedIn and various other career preparation topics• Managed BBA CMC internal calendar, BBA CMC external calendar, responsible for securing space and providing logistics preparation for all BBA CMC events and occasional collaborations with employers, clubs and other students groups Show less • Supported establishment of programs, content, and technology services for a new career services delivery vertical serving 500+ Evening and Executive MBA students• Coordinates with technology vendor on new configurations to facilitate job search needs of part-time MBA students. Presents at career center open house events and workshops on the optimal utilization of system• Creates communication plans to drive attendance to workshops and corporate events. • Manages logistics daily for a team of four ensuring smooth event operations, adequate preplanning, and effective communications to diverse MBA population• Provides support for student onboarding process for 1YR, 2YR, EvMBA, EMBA programs• Manages and reports regularly on the Working Professional MBA team budget Show less • Oversaw recruiting logistics for over 100 on-campus recruiting firms annually• Provided technical support for seeking efforts of 300+ full-time MBA students for a Top 25 MBA Program• Served as staff liaison with technology vendor for our interview and event scheduling system • Maintained day-to-day operations of the recruiting system, reporting defects and updating system configurations • Presented on system to incoming classes and provided refresher courses during the year for interested students• Coordinated corporate networking events and workshops for students and recruiters managing all catering, logistics and event communication• Served as staff liaison for the Corporate Liaison Team, managed volunteer schedules for the group, created a CLT handbook and prepared packets each day for upcoming presentations Show less

  • Director, Student Support

    Oct 2021 - now

  • Associate Director, Programming & Outreach

    May 2017 - now

  • Associate Director, Employer Relations

    Nov 2014 - now

  • Assistant Director, Employer Relations & Marketing

    May 2013 - Nov 2014

  • Programming Coordinator- Working Professionals (Evening MBA & Executive MBA)

    Jan 2012 - May 2013

  • Recruiting Coordinator - MBA Program

    Jan 2010 - Jan 2012