
Mamata Patil
Process Analyst

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About me
Project Manager @ Tata Consultancy Services | Marketing Operations Manager, Senior Business Analyst
Education

SEED InfoTech
-Diploma in Software Testing
University of Mumbai
2007 - 2010Bachelor of Science (BSc) Information Technology
Experience

ECLERX Private Limited
Jan 2011 - Aug 2013Process Analyst• Developed and implemented new web application pages globally using CMS SharePoint tool• Implementation of SharePoint based web pages using HTML, XML, and ASP.NET• Maintained a consistent look and feel throughout all web properties• Integrated with content, images, documents and videos to the CMS system• Performed quality checks and audits to identify and resolve issues during implementation/updation ensuring compliance with corporate style and legal guidelines• Shared the report with the clients for approval and be in regular touch with clients• Added pages through Feedback approval workflow for Quality checks• To append/update the content globally in all languages• Performed daily basis audit to maintain the quality• Raised defects in Team Foundation Server (T.F.S) tool• Performed UAT for new Launches• Accurately monitored and recorded results in test documentation• Involved in Performance Testing, Scalability / Stress and Load Testing• Worked on Meta-content, Micro-content keys, different Merchandizing tools • Co-coordinated with the Translation team for content localization and Internationalization for different regions• Reported bugs using internal tool (CAT tool etc.) Show less

Adisys Corporation
May 2015 - Aug 2015Technical RecruiterManaged the sourcing, interviews, closures and other hiring activities for all the IT positions of IT clientsDeveloped and maintained an efficient electronic sourcing mechanism for all recruitment positionsCustomized sitemaps and created entitiesCreated Dashboards, Charts, and CRM ReportsVerified Duplicate detection, data quality scenariosBulk Data Import, Notification and Email routing

Microsoft
Aug 2015 - Nov 2015Reseacher Assosiate (Short Term Project)Planned, organized, and conducted researchDeveloped plans for project or studies guidelines for the project prepared by the professional staff member to outline research procedures to be followedConducted research, utilized institution library, archives, and collections, and other sources of information, to collect, record, analyze, and evaluate factsDiscussed findings with other personnel to evaluate the validity of findings

Microsoft
Apr 2017 - Sept 2018Business System AnalystOversee the publication of digital advertising campaigns on the Windows operating systemEngaged withBusiness Stakeholders to gather requirements, communicate status, and share performance statisticsFinal verification and quality-check before live-launch to millions of Microsoft users worldwidePoint of contact for marketing and engineering teams to execute campaign deliveryRetrieve clickstream information such as clicks and impressions from the big-data platformSurface key metrics from clickstream data such as positive/negative indicators & volume statisticsEvaluate the effectiveness of marketing campaigns by analyzing the statical significance of execution resultsHands-on experience creating charts, Pivots in Reporting toolsActed as the point of contact between the business units and ITOperated multiple project tasks independently Show less

TERRA Staffing Group
Feb 2019 - Aug 2019Sales Administrator - Metrics and Reporting• Maintain, update and improve sales dashboards for management teams• Prepare and provide necessary Attrition, NPS, and Conversion sales reports to sales team and management• Assist with the development, management, and maintenance of sales tools• Independence in development and support of complex models, trackers, and automated reports• Develop reporting metrics to analyze sales representative performance• Work with Branch Managers to review sales result on a regular basis• Assume other activities and responsibilities from time to time as directed by the VP of Sales• Experience in CRM (Hatchbuck) based reporting Show less

Tata Consultancy Services
Aug 2019 - Apr 2021Data Analyst 2Collaborate with marketing managers to formalize Campaign strategy, implement those by coordinating with different teams to design, develop and launch various campaigns for different products of Microsoft, such as Windows, Surface, Office 365, XBOX, MSN, Bing etc.Responsibilities:• Requirement analysis and Campaign strategy analysis with the marketing team.• Campaign coding in Epiphany, Iris (Microsoft Legacy Campaign tool), Cosmos (Microsoft Big data tool).• Data quality validations, exploration, and investigations• Content testing & management.• Analyze, Design, and UAT of campaigns.• Coordinating and collaboration with Microsoft wide teams to facilitate smooth campaign delivery.• Quality Check campaigns. Show less

Tata Consultancy Services
Oct 2021 - now• Collaborating with marketing managers to formalize Campaign strategy, implement those by coordinating with different teams to design, develop and launch various campaigns for different products of Microsoft, such as Windows, Surface, Office 365, XBOX, MSN, Bing etc.• Responsible for data quality, data transformation through filtering, grouping, aggregation, and statistical calculation• Managing implementation and day-to-day activities of all marketing campaigns• Identifying opportunities for improvement in operational performance and notifying marketers of issues and problems requiring immediate attention before campaign launch• Provide technical and non-technical assistance to the PMO (Project Management) to develop project documentation• Maintaining a close and strong working relationship with Teammates, Developers, and Management staff by conducting regular one-to-one sessions and group meetings• Gathering and documenting business requirements for existing and future business systems Show less • Worked with the team and provided complex analytical support through the analysis and interpretation of data in support of cross-functional business operations• Developed, prepared, and analyzed reports with complex analysis and data for management review, and presented them to various levels of management• Assisted client/marketer in the development of business requirements, including identification of opportunities for improvement and optimization of business processes• Collaborated with marketing managers to formalize Campaign strategy, implement those by coordinating with different teams to design, develop and launch various campaigns for different products of Microsoft• Worked cross-functionally in analyzing, designing, and developing business solutions Show less
Project Manager
Jun 2023 - nowMarketing Operations Manager
May 2022 - Jun 2023Senior Business Analyst
Oct 2021 - Apr 2022
Licenses & Certifications

Microsoft Certifications (MB2-700) : Microsoft Dynamics CRM 2013 Applications
Jun 2014
Volunteer Experience
Data Administrator
Issued by Jubilee REACH on Apr 2014
Associated with Mamata Patil
Languages
- enEnglish
- maMarathi
- hiHindi
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