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Rajashree Praharaj

Rajashree Praharaj

Student Internship

Followers of Rajashree Praharaj1000 followers
location of Rajashree PraharajBengaluru, Karnataka, India

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  • Timeline

  • About me

    Digital Campaign Manager | Management Consultant at Accenture Strategy | Kotak Mahindra Bank | Vodafone Idea Limited

  • Education

    • Siksha 'O' Anusandhan University

      2010 - 2014
      Bachelor of Technology (B.Tech.) Electronics and Communications Engineering

      Activities and Societies: The volunteering team

    • DAV Public School

      2008 - 2010
      Higher Secondary Certification Science

      Pursued my Higher Secondary certificate degree(I.e. 12th) from DAV Public School.

    • St.Xavier's High School

      1995 - 2008
      Senior Secondary Certification (10th) Science, Mathematics, English and Social Studies

    • Institute of Management Technology, Nagpur

      2015 - 2017
      PGDM Marketing

      Activities and Societies: Member of the Alumni Committee of IMT Nagpur.

  • Experience

    • Bharat Sanchar Nigam Limited

      May 2013 - Jun 2013
      Student Internship

      Vocational Training at Bharat Sanchar Nigam Limited.

    • Tata Consultancy Services

      Jun 2014 - Oct 2014
      Assistant System Engineer Trainee

      Trained In The Field Of User Interface Development Using Java Technology. The Job Even Focused On Database Operations With The Help Of Sql Languages. Exposed to client handling and requirement analysis of the project.

    • HDFC Bank

      Apr 2016 - Jun 2016
      Markting Intern

      I have pursued my Summer Internship with HDFC Bank for a period of 2 months. I was working on the Digital Banking project. My responsibilities included interacting with the customers and converting them from Paper-Pen mode of banking to Digital mode. This was achieved by giving them demos of the various Mobile Banking Apps of HDFC like PayZapp, Chiller, etc and Net Banking as well. This helped the customers save their time and get their work done easily.

    • Vodafone Idea Limited

      May 2017 - Aug 2019
      Assistant Marketing Manager

      Handling the CVM Campaigns of the Segmented offer categories at Vodafone Idea Limited

    • HDFC Bank

      Aug 2019 - Dec 2019
      Portfolio Manager

      Owner of the Entire Bill Payment Portfolio with over 7.5 million monthly unique users generating a monthly revenueof Rs. 2.5 million, with a foray of nearly 235 Billers PAN India Identification of customer segments for sending & managing campaign communication basis various behavior trends Analyzing Business impact for the launched campaigns by measuring relevant KPIs like uptake in registrations, SI set Daily, weekly & monthly tracking of the Bill Payment Portfolio Usage vs. Targets set Constant coordination with the Channel Team by providing them inputs on the Branch level performance, tracking it &highlighting growth areas Conducting regular Customer Calls/Surveys in order to understand various behavior trends/pain areas (if any) Show less

    • Kotak Mahindra Bank

      Jan 2020 - Oct 2021
      Campaign Manager

      Responsible for running various campaigns for customers via SMS, emails, Push Notification, Outbound Calls, Branch, etc for Cross/Up selling business, regulatory process, etc.

    • Accenture

      Oct 2021 - now
      Management Consultant

  • Licenses & Certifications

    • Email Marketing

      HubSpot Academy
      Apr 2020

  • Volunteer Experience

    • Stage Coordinator

      Issued by Institute of Technical Education and Research
      Institute of Technical Education and ResearchAssociated with Rajashree Praharaj