Supriya Limaye

Supriya Limaye

Executive

Followers of Supriya Limaye1000 followers
location of Supriya LimayeReading, England, United Kingdom

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  • Timeline

  • Skills

    Media planning
    Marketing
    Media sales
    Key account management
    Business development
    Integrated marketing
    Public relations
    Digital marketing
    Magazines
    Brand management
    Facebook
    Digital strategy
    Marketing communications
    Social media marketing
    Television
    Digital media
    Online advertising
    Market research
    Media marketing
  • About me

    Media Sales professional with 9 years experience in advertisement sales for the biggest broadcaster and publications in India, Star India Pvt Ltd, Worldwide Media, India Today Group, Infomedia, etc. Specialties: Media Sales, Innovations, New business development, deal negotiations

  • Education

    • St. Mary's English High School

      1996 - 1998
      Secondary
    • St. Mary's English High School

      1995 - 1998
      10th General
    • SYMBIOSIS INTERNATIONAL UNIVERSITY

      2000 - 2003
      B.Com Accounts, Costings, Marketing, English
    • Balaji Institute of Technology & Management, Sri Balaji Society, Pune

      2003 - 2005
      Master of Business Administration - MBA Marketing
    • Indian Institute of Management, Lucknow

      2023 - 2024
      Executive MBA Digital Transformation

      Digital Transformation, Disruptive Technology

    • Narbheram Hansraj High School

      1998 - 2000
      12th Commerce
  • Experience

    • Infomedia18 Ltd

      May 2005 - Aug 2005
      Executive

      Handling ad sales for the Audio Video magazine, AV Max. Dealt with both corporate as well as retail clients.

    • India Today

      Sept 2005 - Jun 2006
      Executive

       Introduced the designer category in the portfolio of magazine with Kimaya, Ayamik, Shane Peacock in Simply Mumbai Got hotels & restaurants on board (Leela Mumbai, Rodas) Handled the Education category for India Today’s special edition Responsible for incremental revenues in special features like India Today’s Buyers’ Guide to Homes with clients like Nahar

    • World Wide Media

      Jul 2006 - Apr 2009
      Asst. Account Manager

       Aligned brand requirements with the content through innovations like specialized booklets, photo shoots, production innovation, etc., thus bringing in incremental revenues  Content development and event management for “Dove Beautiful Hair” campaign Pond’s White Beauty launch campaign Brainstormed ideas with client, media and creative agency and executed the Pond’s White Beauty launch campaign in Femina through storyboards and contests Organised and covered the Dove Soap Real Beauty campaign in malls in major metros, shortlisted and celebrated the shortlisted women on the cover and inside Femina Show less

    • Lourd Vijay's Dance studio

      May 2009 - Mar 2010
      Marketing Manager

       Devised a yearly calendar of workshops, classes, and major events like The International Salsa Congress Led and supervised strategic planning, budgeting, marketing & brand communications Partnered with publications like Bangalore Times, HT Bangalore, DNA Bangalore, Radio One and the local news channel TV9 to promote the India leg of International Salsa Congress Coordinated with in-house and talent from across the world to ensure participation Strategic tie-ups with hotels and pubs for workshops and parties and brands like Red Bull and United Breweries Ensured participation of the in-house dancers on major talent hunt shows like Sneha Kapoor & Richard on India’s Got Talent and Bindu Prasanna on Dance India Dance Show less

    • Worldwide Media Pvt. Ltd. (A Times Group Company)

      Apr 2010 - Feb 2013
      Deputy Account Manager

      Handled Bangalore & Mumbai market for Femina, Filmfare, Lonely PlanetWorked on launching BBC Good Food In India Organised photo shoots with celebs and covered them as advertorials for Kerastase, Maybelline, L’Oréal Professionals Brand integrations with Forevermark Diamonds and L’Oréal Hair & Makeup in the Cannes Photo spread covered in Femina & Filmfare Organised, coordinated and covered monthly recipe shoots for Borosil in BBC Good Food Created an entire photo spread and advertorial for Google Maps in Lonely Planet, Levi’s Jeans in Femina and Flying Machine in Filmfare & Lonely Planet Highest new client acquisition e.g. Kerastase, Fossil, Max (Lifestyle), Google, Levi’s, etc. Overachieved the individual targets for 2 consecutive years in each stint Show less

    • Disney Star

      Feb 2013 - now

      Star Movies & Star World Headed the West region for advertisement sales of Star Movies and Star World Maintained highest market share in the industry Closed sponsors on Masterchef Australia, Oscars, Koffee with Karan and worked on providing innovative solutions to brandsStar Utsav Executed a customised property called Nishaji Ke Nuskhe on Star Utsav for Asian Paints and Pidilite, helping the brands reach out to the rural market with their product offerings through an influencer Responsible for signing annual deals with HUL, L’Oréal, P&G, Pidilite, Asian Paints, Jyothy Labs, Parle Products, etc. on Star Utsav Executed stress-test campaign for brandsEnterprise Accounts Executed complex CPRP grids and did post evals thus ensuring efficient deliveries  Signed annual deals with J&J & Colgate for the entire network and got them on board to sign sponsorships on major movies on Star Gold like Pink, Disney Jungle Book. Show less

      • Account Director

        Jul 2023 - now
      • Cluster Head South

        May 2022 - now
      • Region Head West

        Feb 2013 - now
  • Licenses & Certifications

    • Google Universal Analytics Essential Training (2020)

      LinkedIn
      May 2021
      View certificate certificate
    • Social Media Marketing Foundations

      LinkedIn
      Apr 2021
      View certificate certificate
    • OTT Advertising Glossary

      Udemy
    • The Agile way of working

      KNOLSKAPE
      Feb 2024
    • Driving Innovation Through Design Thinking

      KNOLSKAPE
      Feb 2024