
Supriya Limaye
Executive

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Skills
Media planningMarketingMedia salesKey account managementBusiness developmentIntegrated marketingPublic relationsDigital marketingMagazinesBrand managementFacebookDigital strategyMarketing communicationsSocial media marketingTelevisionDigital mediaOnline advertisingMarket researchMedia marketingAbout me
Media Sales professional with 9 years experience in advertisement sales for the biggest broadcaster and publications in India, Star India Pvt Ltd, Worldwide Media, India Today Group, Infomedia, etc. Specialties: Media Sales, Innovations, New business development, deal negotiations
Education

St. Mary's English High School
1996 - 1998Secondary
St. Mary's English High School
1995 - 199810th General
SYMBIOSIS INTERNATIONAL UNIVERSITY
2000 - 2003B.Com Accounts, Costings, Marketing, English
Balaji Institute of Technology & Management, Sri Balaji Society, Pune
2003 - 2005Master of Business Administration - MBA Marketing
Indian Institute of Management, Lucknow
2023 - 2024Executive MBA Digital TransformationDigital Transformation, Disruptive Technology

Narbheram Hansraj High School
1998 - 200012th Commerce
Experience

Infomedia18 Ltd
May 2005 - Aug 2005ExecutiveHandling ad sales for the Audio Video magazine, AV Max. Dealt with both corporate as well as retail clients.

India Today
Sept 2005 - Jun 2006Executive Introduced the designer category in the portfolio of magazine with Kimaya, Ayamik, Shane Peacock in Simply Mumbai Got hotels & restaurants on board (Leela Mumbai, Rodas) Handled the Education category for India Today’s special edition Responsible for incremental revenues in special features like India Today’s Buyers’ Guide to Homes with clients like Nahar

World Wide Media
Jul 2006 - Apr 2009Asst. Account Manager Aligned brand requirements with the content through innovations like specialized booklets, photo shoots, production innovation, etc., thus bringing in incremental revenues Content development and event management for “Dove Beautiful Hair” campaign Pond’s White Beauty launch campaign Brainstormed ideas with client, media and creative agency and executed the Pond’s White Beauty launch campaign in Femina through storyboards and contests Organised and covered the Dove Soap Real Beauty campaign in malls in major metros, shortlisted and celebrated the shortlisted women on the cover and inside Femina Show less

Lourd Vijay's Dance studio
May 2009 - Mar 2010Marketing Manager Devised a yearly calendar of workshops, classes, and major events like The International Salsa Congress Led and supervised strategic planning, budgeting, marketing & brand communications Partnered with publications like Bangalore Times, HT Bangalore, DNA Bangalore, Radio One and the local news channel TV9 to promote the India leg of International Salsa Congress Coordinated with in-house and talent from across the world to ensure participation Strategic tie-ups with hotels and pubs for workshops and parties and brands like Red Bull and United Breweries Ensured participation of the in-house dancers on major talent hunt shows like Sneha Kapoor & Richard on India’s Got Talent and Bindu Prasanna on Dance India Dance Show less
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Worldwide Media Pvt. Ltd. (A Times Group Company)
Apr 2010 - Feb 2013Deputy Account ManagerHandled Bangalore & Mumbai market for Femina, Filmfare, Lonely PlanetWorked on launching BBC Good Food In India Organised photo shoots with celebs and covered them as advertorials for Kerastase, Maybelline, L’Oréal Professionals Brand integrations with Forevermark Diamonds and L’Oréal Hair & Makeup in the Cannes Photo spread covered in Femina & Filmfare Organised, coordinated and covered monthly recipe shoots for Borosil in BBC Good Food Created an entire photo spread and advertorial for Google Maps in Lonely Planet, Levi’s Jeans in Femina and Flying Machine in Filmfare & Lonely Planet Highest new client acquisition e.g. Kerastase, Fossil, Max (Lifestyle), Google, Levi’s, etc. Overachieved the individual targets for 2 consecutive years in each stint Show less

Disney Star
Feb 2013 - nowStar Movies & Star World Headed the West region for advertisement sales of Star Movies and Star World Maintained highest market share in the industry Closed sponsors on Masterchef Australia, Oscars, Koffee with Karan and worked on providing innovative solutions to brandsStar Utsav Executed a customised property called Nishaji Ke Nuskhe on Star Utsav for Asian Paints and Pidilite, helping the brands reach out to the rural market with their product offerings through an influencer Responsible for signing annual deals with HUL, L’Oréal, P&G, Pidilite, Asian Paints, Jyothy Labs, Parle Products, etc. on Star Utsav Executed stress-test campaign for brandsEnterprise Accounts Executed complex CPRP grids and did post evals thus ensuring efficient deliveries Signed annual deals with J&J & Colgate for the entire network and got them on board to sign sponsorships on major movies on Star Gold like Pink, Disney Jungle Book. Show less
Account Director
Jul 2023 - nowCluster Head South
May 2022 - nowRegion Head West
Feb 2013 - now
Licenses & Certifications
- View certificate

Google Universal Analytics Essential Training (2020)
LinkedInMay 2021 - View certificate

Social Media Marketing Foundations
LinkedInApr 2021 
OTT Advertising Glossary
Udemy
The Agile way of working
KNOLSKAPEFeb 2024
Driving Innovation Through Design Thinking
KNOLSKAPEFeb 2024
Languages
- hiHindi
- enEnglish
- frFrench
- spSpanish
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