Oluchi Musa

Experience

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  The Makeup Club

  Jan 2012 - now

  Creative Director
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  TW Conversations

  Nov 2018 - Nov 2018

  CoHost

  Co-Host, TW Conversations November 2018 • Co-hosted the popular talk show - “Today’s Woman Conversations”, on trends, political issues, and other topical societal issues alongside seasoned broadcaster and TV personality – Adesuwa Onyenekwe Show less

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  Lifegate Church

  Feb 2020 - Oct 2020

  Social Media Officer

  • Social Media Strategy: Developed and implemented comprehensive social media strategies to increase brand visibility and engagement, resulting in a 30% increase in followers and a 20% growth in post engagement within a 5-month period. • Content Creation: Created compelling and targeted content for social media platforms, including written posts, images, videos, and infographics, resulting in improved brand perception and increased views. • Project management: Led the planning and execution of a social media campaign aimed at promoting a new program. Coordinated with cross-functional teams including marketing and programs, to ensure timely delivery of goals and consistent messaging across platforms. Monitored campaign performance, analyzed data, and made data driven optimizations to achieve a 25% increase in engagement and a 10% boost in conversions. • Collaboration and Coordination: Collaborated closely with the media and marketing team to align social media activities with broader marketing campaigns, ensuring consistent messaging and branding across all channels. • Social Media Management: Managed and maintained social media accounts across multiple platforms, including, Facebook, Twitter, YouTube, and Instagram, ensuring consistent brand voice and timely responses to viewers inquiries and comments. • Community Engagement: Monitored online conversations and actively engaged with online community, fostering positive interactions and building strong relationship with followers. • Research and Trends: Stayed updated with the latest social media trends and best practices through continuous research and industry analysis. • Analytics and Reporting: Utilized social media analytics tools to analyze key performance indicators, track audience growth, and measure effectiveness of social media strategies. Generated monthly reports to provide insights and recommendations for improvement. Show less

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  Skill Enhancement Centre (SENCE)

  Sept 2023 - Feb 2024

  Customer Success Representative
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  BST Consulting Limited

  Feb 2024 - Jan 2025

  Country Relationship Manager