Alexandra De Fenoyl

Alexandra De Fenoyl

Operator on a drug packaging line

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  • Timeline

  • About me

    Manager at Oresys | Change management & Roll-out | International projects | CRM | Sales & Supply chain | Retail, Hospitality, Industry

  • Education

    • Lycée Henri IV (Paris)

      2006 - 2008
      Classe préparatoire aux écoles de commerce voie économique (ECE)
    • EDHEC Business School

      2008 - 2012
      Master in Management (Marketing, Finance, Accounting, Law, Human Resources)

      Activities and Societies: Association Music'All (50 personnes) : création d'une comédie musicale intégrant des enfants handicapés (danseuse et chorégraphe) Bureau des Arts de l'EDHEC : négociation de partenariats avec des théâtres lillois

    • University College Dublin

      2009 - 2009
      Echange Erasmus d'un semestre
    • LUISS Business School

      2011 - 2012
      Master's degree Tourism and Travel Services Management
  • Experience

    • Servier

      Jul 2007 - Jul 2007
      Operator on a drug packaging line
    • SACD

      Jul 2009 - Jul 2009
      Commercial Assistant

      Avignon Theater Festival 2009- Worked with more than 50 theatre companies and 12 theatres - Interviewed theatre companies and communicated on the copyright system - Created, monitored and collected the royalties owed by theatre companies during the festival

    • Hachette Livre

      Jul 2010 - Jan 2011
      Marketing Assistant in the Tourism section

      - Negotiated and implemented partnerships with travel professionals- Organized trips for travel guide authors - Performed Market analysis (IPSOS panels) - Produced several studies on the Tourism Industry (destinations, suggestions of new activities and improvements for the future travel guides...)

    • Boehringer Ingelheim

      Jan 2011 - Jul 2011
      Junior Product Manager on three OTC products: Lysopaïne, Antistax, Pharmaton

      - Organized and carried out B2C marketing actions : prepared displays and mailings, selected free gifts, managed the branded website of the company. Coordinated and worked with suppliers, creative agencies, web masters and other Departments- Performed market research and sales analysis- Created a database model with Excel for each brand and prepared the annual Strategic Marketing meeting for the board of Marketing directors

    • KPMG

      Jul 2012 - Dec 2012
      Tourism & Hospitality Consultant

      - Performed market analysis and carried out feasibility studies and benchmarking for the Tourism and Hospitality sector- Participated in the annual KPMG study of the French Hotel Industry : wrote summaries for English readers and updated the hotel database- Researched and conducted a study on the impact of online distribution for the Hospitality sector

    • Oresys

      Feb 2013 - now
      Manager

      Oresys is an independent management consulting firm located in France (350 consultants). ● Clients : Arkema, Auchan, Enedis, Lagardère Active, La Banque Postale, Yves Rocher, Thales, Pickup Services, RATP… ● Business skills : Marketing, Sales, Supply Chain, Human Resources, Hospitality. ● Management of consultants since 2019 (regular feedbacks, formal interviews twice a year, validation of trial periods…). ● Main Missions :- Since 2019 : Project Manager & Product Owner on an international CRM project based on Salesforce (scoping phase, conception workshops, change management, training, roll-out in the countries...)Previous missions : - Retail / International Deployment : built a complete roll-out kit dedicated to the Supply project of the global transformation plan- Bank / Project Owner : roadmap definition, planning and budgeting, specification of business needs, coordination between business and technical teams, testing of new enhancements, users' support- Chemistry / Change management : designed, organized and managed training sessions in French and English for Sales people and Supply Chain managers, managed an international network of Key Users- Chemistry / International Deployment : worked on the deployment of an Advanced Planning System for all the Business Units of a company based in Europe, Asia and the US- Media / Organization & processes : performed interviews and defined new processes for a Human Resources Department ● Business Development :- Pre-sales meetings- Business proposals writing- Commercial prospection● Internal working groups :- Manager of the practice dedicated to Roll-out projects, Training and Animation of Communities- Organization of seminars● Tools : - Salesforce - JIRA- Azure DevOps - Teams- SAP (PP and SD modules)- Advanced Planning System (Triple Point Technology)- HPQC (testing tool)- One2Team (collaborative tool) - Google suite - Klaxoon - Teams● Strong experience in international projects Show less

  • Licenses & Certifications

    • Certificate of Proficiency in English

      Cambridge English Language Assessment
      Jan 2006