Darija Catipovic

Experience

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  Southeastern Oklahoma State University

  Jan 2016 - May 2017

  Graphic Designer
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  Wunderman Thompson

  Jan 2019 - Jul 2019

  Art Director

  - Pitching concepts internally to creative directorsand account teams, followed by content execution in Adobe CS- Ensuring that the client’s marketing material is visually engaging and that the selling message is clear- Testing visibility and the level of engagement of posts and stories on social media platforms

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  The Integer Group

  Sept 2019 - Jan 2020

  Art Director

  - Pitched concepts internally to creative directorsand account teams, followed by content execution in Adobe CS- Ensured that the client’s marketing material is visually engaging and that the selling message is clear- Tested visibility and the level of engagement of posts and stories on social media platforms

• 

  Procter & Gamble

  May 2021 - Oct 2021

  Designer in Innovation

  - Supported the launch of the new Charlie Banana + Loop project by improving the user experience and information architecture of the website using Figma and Adobe XD- Observed user-testing workshops for Pampersinnovative products, collecting consumers’ feedback, and improving customer journeys on Miro for a better consumer experience- Lead and contributed to different team functions (developers, UX designers, MKT) by designing mobile wireframes and application mockups in Adobe XD- Partnered with multifunctional teams for insights and trends to visualize service ecosystems Show less

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  Smartdings

  Mar 2022 - now

  User Experience Designer

  - Implemented an intuitive user interface and user experience principles to enhance usability and encourage sustainable energy practices- Designed an app with a dedicated team that successfully led to significant energy savings, resulting in substantial cost reductions in energy consumption- Created wireframes, interactive prototypes, and visual designs for platforms in manufacturing, speeding up production organization

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  Coresystems AG

  May 2022 - now

  UX/UI Designer

  - Employed UX/UI design principles to develop a customer-centric service dashboard, enhancing the interaction and communication between customers, service providers, and field technicians- Strategically defined the objectives of the dashboard with team, and then carefully selected and implemented appropriate data representations to effectively capture and visualize on-site job activitiesEnsured dashboard consistency and optimized visibility, providing easy access to the most relevant and critical information for streamlined decision-making and enhanced user experience Show less

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  Co-Design

  Jun 2023 - now

  UX/Service Designer

  Strategic UX and Service Designer dedicated to transforming ideas into impactful solutions. With expertise in user-centric design, I specialize in crafting intuitive interfaces and holistic service experiences. By collaborating with cross-functional teams, I ensure that every aspect of the user journey contributes to a positive and cohesive brand experience.