
Devanshu Magiawala
User Experience Designer

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About me
MS Human-Computer Interaction @ IUPUI | Product & UX Researcher
Education

Indiana University Indianapolis
2023 - 2025Master of Science - MS Human Computer Interaction
Ahmedabad University
2019 - 2023Bachelor of Technology - BTech Computer Science
Experience

PerfectWeb.io
Jul 2022 - Sept 2022User Experience DesignerUtilized user research methods to identify stakeholder requirements and create 30+ web pages for various e-commerce projects, resulting in a 40% increase in website traffic.• Executed ethnographic studies and affinity mapping techniques to gather user insights and shape website designs, leading to a 20% decrease in bounce rates and a 15% increase in conversion rates.• Conducted thorough user testing sessions to evaluate website engagement levels and identify areas for improvement, ultimately contributing to a 30% increase in overall website performance metrics. Show less

Genuin
Jan 2023 - Jun 2023Data Science Intern• Enhanced user engagement and personalization by creating interactive questions through web scraping user profiles, resulting in a 30% increase in user satisfaction metrics.India• Aligned content with modern preferences by converting videos from landscape to portrait at a rate of 10 per minute, leading to a 20% increase in video view duration.• Contributed to the development of automating ML model training using ClearML, resulting in a 15% accuracy improvement with a 1,000-sentence annotated database. Show less
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Comet Lab (Convergent Media and Exploratory Technologies Lab)
Aug 2023 - nowGraduate Research Assistant• Designing and developing an AI Chat-bot for the Indy Public Library website to handle general user queries, reducing human intervention by 30%.• Researched and analyzed data from user interviews with 3 stakeholders and competitive analysis of 4 university library dashboards to identify the optimal software for building the AI Chat-bot, resulting in a streamlined development process and efficient implementation.• Collaborated with the Polis Center to enhance the SAVI website experience by utilizing interviews, affinity mapping, and user personas to identify key leverage points for implementing AI technology, improving user engagement by 20%. Show less

Indiana University Indianapolis
Jan 2024 - nowTeaching Assistant• Revamped the critique app’s interface, utilizing user-centered design principles to improve user experience, resulting in a 20% increase in user engagement metrics.• Migrated the backend infrastructure of the art critique app from Firebase to Node.js, streamlining processes and reducing load times by 50%.• Facilitated seamless deployment of the art critique app on the university server, leading to a significant boost in performance and scalability, with a 75% increase in active users

TigerByte Studio
Jun 2024 - nowUser Experience Designer
Licenses & Certifications
- View certificate

Foundations of User Experience (UX) Design
CourseraSept 2022 
30 days of google cloud
GoogleDec 2020
Volunteer Experience
Student Volunteer
Issued by Prabhat Education Foundation on Jun 2020
Associated with Devanshu Magiawala
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