Matthew Barrett

Matthew Barrett

Director of Marketing & Communications for Central Europe

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location of Matthew BarrettPrague, Czechia

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  • Timeline

  • About me

    Headhunter | Strategic Recruiter | Career Strategist | HR Consultant

  • Education

    • University of Leeds

      1989 - 1992
      Bachelor's Degree English Language & Literature
  • Experience

    • Deloitte

      Jan 1999 - Jul 2001
      Director of Marketing & Communications for Central Europe

      - Devised and implemented the regional marketing and communications strategy for 17 Central European countries.- Controlled >$1 million annual budget for all regional marketing and communications activities.- Leadership of marketing team, 20 professionals: 17 national Marketing Managers, 3 with regional responsibilities.

    • Tiscali

      Aug 2001 - Feb 2007
      Business-to-Consumer Director

      I managed a group of talented teams who devised and implemented the B2C business plan which enabled Tiscali to become the market leader in consumer internet connectivity in the Czech Republic. I was in charge of four core business departments and a total of 61 employees in two Czech-based offices:- Sales & Distribution- Marketing & Communications- Portal- Customer CareMajor projects/achievements:- Business Development: delivery of rapid, profitable growth in B2C business from a simple dial-up access-based model (3 mil Euros/year) to broadband and voice business generating >12 mil Euros/year.- Residential Voice Services: overall responsibility for the launch of consumer voice product portfolio based on carrier selection; grew subscriber base from 0 to 47,000 paying customers in < 2 years.- Re-branding Programme: overall responsibility for re-branding the company from World Online to Tiscali. Led advisory teams on creative styles, ad copy and media mix to ensure maximum campaign impact from a EUR1.2 million marketing budget. Show less

    • Freelance

      Apr 2007 - Nov 2011
      Business Development Consultant

      I provided my know-how, experience and creative thinking to a range of companies to help them develop their on-line branding, marketing and sales performance. I specialised in Internet video solutions and other marketing techniques that focused on driving audience and revenues. I acquired and retained clients in the Czech Republic, Romania, Hungary and the UK, including Pepsi, Telefonica/O2, Bata, Swatch, Panasonic, Sony and Everlast.

    • Video Recruit

      Apr 2011 - Apr 2014
      Business Development Consultant

      Video Recruit is an automated video interview platform that allows employers and recruiters to improve the speed and quality of hire. My role was to prospect for corporate clients, then present and sell them a range of software solutions for interviewing/candidate filtering.My Achievements:- Successfully acquired Video Recruit's first corporate clients in the Czech Republic and Poland;- Helped the company's UK expansion by recruiting a new Sales Director for Scotland.

    • Executivia

      Nov 2011 - now
      Managing Partner

      Executivia is the executive search division of the AXIAL Recruitment Group and is an ISO 9001:2008 certified provider of Headhunting, Recruiting and HR Consulting.I provide executive search, headhunting and other human capital solutions to a range of clients, from start-ups to multinational enterprises. I specialize in senior-level recruitment for Sales and Business Development positions and have successfully fulfilled multiple search projects within property and commercial real estate (investment, capital markets, valuation, industrial agency, office agency, property management, ESG, retail, hotels, residential letting), professional services, engineering and finance.I also provide consultancy services to Senior Managers who are looking to improve their professional profile and increase their chances of career development. This includes CV tailoring, LinkedIn profile excellence, interviewing skills review and job search strategies.Executive Search | Headhunting | Direct Search | HR Consulting | Personal Branding | Career Development | Talent Acquisition | Talent Tracking | Outplacement | Organisational Mapping | Competency Interviewing | International Recruitment | Research | Show less

  • Licenses & Certifications

    • ISO 9001:2008 Certification for Headhunting, Recruiting & HR Consulting

      ISO International Organization for Standardization
      Nov 2016
    • Teaching English as a Foreign Language (TEFL)

      University of Cambridge
      Jan 1993
    • Open Water Diver

      PADI
      Aug 1989
  • Honors & Awards

    • Awarded to Matthew Barrett
      CEO's Award for Best Contribution to Business Development Tiscali Dec 2005 Awarded for launching and rapidly expanding Tiscali CZ's fixed-line voice business.
  • Volunteer Experience

    • Creating digital audio files

      Issued by RNIB on Oct 1991
      RNIBAssociated with Matthew Barrett